Titlebook: Bright Modernity; Color, Commerce, and Regina Lee Blaszczyk,Uwe Spiekermann Book 2017 The Editor(s) (if applicable) and The Author(s) 2017

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Interstellar

“Real Men Wear Pink”? A Gender History of Colorinning of an extensive color-coded gendering process. Since the early 2000s, girl advocates have openly criticized pink’s seductive pull on little girls. More recently, boys who wear pink have become subject to discussion. Tracing the metonymic relationship between color and femininity in the Wester

迫擊炮

擦試不掉

Let’s Go Color Shopping with Charles Sanders Peirce: Color Scientists as Consumers of Colorhis essay examines the relationship between colored goods and color science through an examination of the color work of philosopher Charles Sanders Peirce and his sometimes friend, physicist Ogden Rood. While scientists needed colored goods in order to study the nature of color, they frequently balk

Apogee

Movies Meet the Rainbownched in Hollywood. By 1930, the industry had embraced sound, the first important disruptive technology of the studio era, and was on the brink of repeating the process for color. Although techniques for adding color to movies were nearly as old as motion pictures themselves, Technicolor emerged tri

Blemish

Glamour Pink: The Marketing of Residential Electric Lighting in the Age of Color, 1920s–1950s everything, and everything better, bigger, brighter, and more colorful. With women in command of much of the household purchasing, American industry tailored key products and messages to the female consumer. Among these products was electric lighting, whose enriching, beautifying potential advertis

Onerous

in Color: , Magazine and the Color Reproduction of Works of Artography. This chapter looks at .’s collaboration with the Chicago printing firm R. R. Donnelley & Sons and explores the impetus behind the magazine’s investment in color printing, especially in the color reproduction of works of art. . played a key role in the promotion of American art and culture,

EXULT

The Color Schemers: American Color Practice in Britain, 1920s–1960sl, established in 1931, was modeled after the Textile Color Card Association of the United States, and right after the war British industry emulated the American practice of color conditioning factories and other work spaces as a mechanism for increasing efficiency. In the 1950s and 1960s, however,

無思維能力

Modeurop: Using Color to Unify the European Shoe and Leather Industryopean shoe industry for some 40 years, beginning in 1959. Inspired by the collaboration already existing among the Nordic countries, Modeurop represented the area of color forecasting. It managed to coordinate the development of leather colors on the European market (both West and East) for several

DENT

Who Decides the Color of the Season? How a Trade Show Called Première Vision Changed Fashion Culturethe single greatest arbiter of color trends for fashion and allied industries. Tracing its growth from an ad hoc assemblage of 15 weavers in 1973 through its 2005 incorporation as Première Vision Pluriel, a powerful producer of trade fairs on four continents, Gavenas demonstrates how this insiders-o