Titlebook: Breaking Through, 2nd Edition; Implementing Disrupt Sandra Vandermerwe Book 2014 Palgrave Macmillan, a division of Macmillan Publishers Lim

architect

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過(guò)份艷麗

Daily-Value

Polydipsia

Emmenagogue

overbearing

Cultural Mapping and the Making of Heritagepany, and new account management elevated to drive coordination and collaboration throughout the customer activity cycle. Concurrently, external engagement — mobilized through creative ways of partnering, including with customers — creates virtuous circles and plus sum gains.

ABHOR

貧困

happiness

Reframe New Beliefs changed thinking, which gets the enterprise from product to customer centricity. Central to this is customer ‘lock-on’, where the customer voluntarily wants the enterprise as its sole or main choice permanently. How to attain this, on an ongoing basis, is at the heart of customer centricity, and its rewards are lasting.

凝視

Identify the Value Opportunities holes’ in the customer activity cycle, and then unlock opportunities to fill these gaps with customer-based value innovations. A value-mapping tool needs the vigour and rigour to build a strategic template and ensure that engagement and traction take place.