Titlebook: Brand Building and Marketing in Key Emerging Markets; A Practitioner’s Gui Niklas Schaffmeister Book 2015 Springer International Publishing

gastritis

immunity

哎呦

Russia: A Power Beyond Raw Materialseign ownership. Western managers in Russia know one thing for sure: Western logic does not work here. You do not just go in, invest and sell. Doing business in this country is far more complex and needs a comprehensive understanding of the local context of government, business and consumption.

統(tǒng)治人類

手勢

epidermis

Beyond the BRICs: A Closing Remark differentiation potential and pricing power and is one of the very few competitive advantages that can be sustained. However, a Western-dominated view of the world will be increasingly challenged?and the BRICs, the MINTs, the N-11 and the thriving nations in Africa like Ghana are just too interesti

Morphine

https://doi.org/10.1007/978-94-017-7524-3 2008 and most economies in Western Europe are more than likely to face slugish growth for several years to come. These developments are forcing forward-looking managers of leading international companies to set their sights more than ever on the large growth markets like the BRICS (Brazil, Russia,

Mets552

Magnetic Material for Motor Drive Systemsows for a global one-size-fits-all approach. The result is a rising need for the capability to adjust brands and marketing to the local market environment as far as needed without getting lost in complexity. Companies need to strike a sound balance?and they need to find their best way?between too mu

口音在加重

抗體

Brad Dodrill,Jeffrey R. Lindemuthn business process outsourcing. It is also the country where more than two-thirds of households and factories need to deal with power cuts almost on a daily basis and where four out of five people live on less than $2 a day. The India chapter helps global marketers to understand the complex Indian s