Titlebook: Behavioral Economics and Finance Leadership; Nudging and Winking Julia Puaschunder Book 20201st edition The Editor(s) (if applicable) and

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Bereavement

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Market Communicationnd sociological laboratory and field experiments proved human beings deviating from rational choices and standard neo-classical profit maximization axioms that fail to explain how human actually behave. Human beings were rather found to use heuristics in the day-to-day decision making. These mental

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Discussionication may not be integrated into the framework, such as nonverbal communication or emotional responses. In general, information exchange is very heterogeneous and vast international differences are assumed to exist. In addition, in what time online communication and under what circumstances decisi

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Julia PuaschunderExplores human decision-making heuristics.Examines how nudging and winking can help citizens to make rational choices.Applies behavioral economics to political outcomes

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craving

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https://doi.org/10.1007/978-3-319-09183-9ssibilities have made communication more complex than ever before in history as the whole has different properties than the sum of its increasing diversified parts. With growing globalization and quickening of transfer speed, information may impose unknown systemic economic risks on a global scale.