Titlebook: B2B Marketing; A Guidebook for the Uwe G. Seebacher Book 2021 The Editor(s) (if applicable) and The Author(s), under exclusive license to

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書目名稱B2B Marketing影響因子(影響力)




書目名稱B2B Marketing影響因子(影響力)學(xué)科排名




書目名稱B2B Marketing網(wǎng)絡(luò)公開度




書目名稱B2B Marketing網(wǎng)絡(luò)公開度學(xué)科排名




書目名稱B2B Marketing被引頻次




書目名稱B2B Marketing被引頻次學(xué)科排名




書目名稱B2B Marketing年度引用




書目名稱B2B Marketing年度引用學(xué)科排名




書目名稱B2B Marketing讀者反饋




書目名稱B2B Marketing讀者反饋學(xué)科排名

amygdala

The B2B Marketing Ecosystem: Finding Your Way Through the World of Colorful B2B Terms!is underpinned by the rapidly increasing number of approaches, concepts, and information technology solutions, but above all by the new definitions and terms that have come with them. Therefore, this chapter in the introductory section of this book will deal with the current ecosystem of business-to

Highbrow

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Synovial-Fluid

BROW

表主動

Leisureliness

Marketing Automation: Defining the Organizational Frameworkstomer life cycle, but also the way the organization works together. This chapter shows how marketing and sales are empowered by Marketing Automation and explain why Marketing Automation is an organizational framework and therefore a management issue.

慢跑鞋

Marketing Automation: Exploring the Process Model for Implementationduction has cross-departmental effects and only through coordinated action can the maximum potential be tapped. It is not just a question of software, but of the strategic reorientation of the company. This chapter provides an overview of accompanying measures that should be implemented independentl

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