| 期刊全稱 | Advances in Communication Research to Reduce Childhood Obesity | | 影響因子2023 | Jerome D. Williams,Keryn E. Pasch,Chiquita A. Coll | | 視頻video | http://file.papertrans.cn/148/147079/147079.mp4 | | 發(fā)行地址 | Brings research from media and communication studies to the design of health interventions to address child obesity.Special focus on social media and racial and ethnic health disparities.Emphasis on t | | 圖書封面 |  | | 影響因子 | Rates of childhood obesity are alarmingly high and increasing each year.Studies have shown that obese children are more likely to become obese adults and are likely to suffer with numerous health consequences like coronary heart disease, high blood pressure, and Type II diabetes, among others.Studies also indicate that television viewing and exposure to advertising for food products influences children‘s attitudes toward, food preferences and food purchase requests for foods with low nutritional value.It is important to better understand the role of media in childhood obesity and to learn how media may be used to address this issue in a positive way.This book focuses on communication and media research that can have an impact on reducing childhood obesity.Emphasis is placed on topics related to how the media communicate health-related messages about food, nutrition and diet that influence childhood obesity.Particular emphasis is on the new media, given the fact that media now have more central roles in socializing today’s children and youth than ever before.Advertising and marketing messages reach young consumers through a variety of vehicles – broadcast and cable television, radio | | Pindex | Book 2013 |
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