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Titlebook: Advances in Advertising Research (Vol. IV); The Changing Roles o Sara Rosengren,Micael Dahlén,Shintaro Okazaki Book 2013 Springer Fachmedie

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發(fā)表于 2025-3-21 18:00:29 | 只看該作者 |倒序瀏覽 |閱讀模式
期刊全稱Advances in Advertising Research (Vol. IV)
期刊簡稱The Changing Roles o
影響因子2023Sara Rosengren,Micael Dahlén,Shintaro Okazaki
視頻videohttp://file.papertrans.cn/147/146617/146617.mp4
發(fā)行地址New articles in economic sciences
學科分類European Advertising Academy
圖書封面Titlebook: Advances in Advertising Research (Vol. IV); The Changing Roles o Sara Rosengren,Micael Dahlén,Shintaro Okazaki Book 2013 Springer Fachmedie
影響因子?Advances in Advertising Research are published by the European Advertising Academy (EAA). This volume is a compilation of research presented at the 11th International Conference in Advertising (ICORIA) which was held in Stockholm (Sweden) in June 2012. The conference gathered 150 leading researchers from 22 countries under the conference theme “The changing roles of advertising”. The book provides international state-of-the-art research with 30 articles by renowned scholars from the worldwide ICORIA network.
Pindex Book 2013
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onmental factors or must undergo certain metabolic changes. Hence, the control of germination exists at two levels. One—dormancy—is due entirely to the state of the seed itself, and the second involves the operation of environmental factors on both dormancy and germination. We call these the . and .
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Customer Engagement Behavior: Interacting with Companies and Brands on Facebookterogeneous nature of those who manage seeds, and of the resources themselves, needs to be grasped by scientists and policymakers in this arena. As Nishikawa concludes, it is local decisions, not external ideologies, that must come first in guiding analyses on building better seed management systems
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Webcare as Customer Relationship and Reputation Management? Motives for Negative Electronic Word of pecies and variety of plant and plantation climate but gossypol has gained significant attention due to its potential therapeutic application as an antitumor agent, antifertility agent, antioxidant agent, antiparasitic, antioxidant, and anti-apoptotic activity. These biological activities and potenc
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Building Brand Image Through Online Sales Promotion: A Comparative Study Between the Web User’s Expe image, a spread- sheet to automatically generate a corresponding bar chart, or a rendering system that models the interactions of synthetic lights, objects, and cameras. Is there some un- derlying property that these processes all share? Computer scientists are used to thinking of pictures in terms of their 978-3-642-64370-5978-3-642-60361-7
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Is Website Interactivity Always Beneficial? An Elaboration Likelihood Model Approachrtyrdom. Unlike Nazi tourist culture, which centred on historical rupture, it promoted a vision of timelessness by focusing on seamless, unbroken continuities with the past. The experiences it offered appeared to mirror those from an earlier time. Its language was also surprisingly apolitical: refer
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Message Framing: How Source Credibility Moderates the Effects of Outcome Type and Outcome Valenceves and national parks in east Africa. This was an extension on a grander scale of initiatives such as the Wildlife Trusts in the UK, which owed much to the pioneering efforts of the Rothschild family. Julian Huxley was also, and more controversially, an advocate of eugenics and of population contro
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