標題: Titlebook: Strategic Retail Management; Text and Internation Joachim Zentes,Dirk Morschett,Hanna Schramm-Klein Textbook Sep 20112nd edition Gabler Ver [打印本頁] 作者: 警察在苦笑 時間: 2025-3-21 18:49
書目名稱Strategic Retail Management影響因子(影響力)
書目名稱Strategic Retail Management影響因子(影響力)學科排名
書目名稱Strategic Retail Management網(wǎng)絡公開度
書目名稱Strategic Retail Management網(wǎng)絡公開度學科排名
書目名稱Strategic Retail Management被引頻次
書目名稱Strategic Retail Management被引頻次學科排名
書目名稱Strategic Retail Management年度引用
書目名稱Strategic Retail Management年度引用學科排名
書目名稱Strategic Retail Management讀者反饋
書目名稱Strategic Retail Management讀者反饋學科排名
作者: Diskectomy 時間: 2025-3-21 21:38 作者: anus928 時間: 2025-3-22 02:15
Online Retailing and Multichannel RetailingIn this Chapter, the main characteristics and empirical relevance of online retailing are discussed. Many retailers sell their merchandise to their consumers through multiple retail formats. This phenomenon, which is referred to as multichannel retailing, is also discussed in this Chapter.作者: FIS 時間: 2025-3-22 05:27 作者: Constitution 時間: 2025-3-22 11:52
New Competitors – Verticals and Vertical RetailersThis Chapter explores the business model of a vertically integrated manufacturer/retailer. This pattern of vertical integration is being more and more adopted by traditional retailers engaging in innovation and quality management and even producing their own products.作者: 鋼筆記下懲罰 時間: 2025-3-22 14:12
Growth StrategiesThe aim of this Chapter is to introduce the alternative routes to company growth for retailers. Ansoff′s matrix, as a strategy tool, is introduced. Outlet multiplication, cooperation and mergers & acquisitions are considered to be the basic alternatives for expanding the retail store network.作者: 不足的東西 時間: 2025-3-22 20:33
Retail Branding and PositioningThe purpose of this Chapter is to explain the concept of retail branding and the advantages of establishing and strengthening the retail brand. The brand architecture of retailers, approaches to measuring brand equity, the concept of brand positioning and principles of successful retail brand management are discussed.作者: Ambiguous 時間: 2025-3-23 01:18 作者: 出來 時間: 2025-3-23 04:20
PricingThe purpose of this Chapter is to discuss the main aspects of pricing in retailing. The Chapter describes the basic methods of calculating a retail price, the structure of a retailer’s prices and the dynamics and psychology of pricing. It concludes with some Internet-related aspects of pricing.作者: 并排上下 時間: 2025-3-23 06:11
Instore MarketingThe purpose of this Chapter is to highlight the importance of the store environment as part of the retail marketing mix. Options for store layout, the determinants and influence of store atmosphere and the allocation of space to merchandise are described.作者: irradicable 時間: 2025-3-23 13:40
Joachim Zentes,Dirk Morschett,Hanna Schramm-KleinRetail management in 18 lessons - Each lesson includes key issues and a comprehensive case study.Request lecturer material: 作者: 套索 時間: 2025-3-23 14:40 作者: 說笑 時間: 2025-3-23 20:07 作者: Organization 時間: 2025-3-24 00:00 作者: 多骨 時間: 2025-3-24 02:51
Customer Relationship Managementhe new paradigm of relationship marketing and to introduce the underlying principles of customer value, the relationship life cycle and the constructs of customer loyalty and customer satisfaction. In retailing, loyalty programmes are manifestations of customer relationship management.作者: Suppository 時間: 2025-3-24 08:24
http://image.papertrans.cn/s/image/878806.jpg作者: 治愈 時間: 2025-3-24 11:55 作者: 鬼魂 時間: 2025-3-24 15:43
so called verticals in specific chapters. All case studies were replaced by new ones to reflect the most recent developments. Eighteen well-known retail companies from different countries, like Best Buy, IKEA,TK Maxx, Tesco and Decathlon, are now used to illustrate particular aspects of retail management..作者: 結(jié)構(gòu) 時間: 2025-3-24 20:20
Introductionhaviour and preferences. What was once a simple way of doing business has been transformed into a highly sophisticated form of management and marketing. Retail marketing consistently features more efficient, more meaningful and more profitable marketing practices (Mulhern 1997, p. 103).作者: Eviction 時間: 2025-3-25 01:53
Textbook Sep 20112nd editionent in the form of 18 lessons that provide a thematic overview of key issues and illustrate them with the help of comprehensive case studies. .In the second edition, all chapters were revised and updated. Three new chapters were added to treat topics like online-retailing and multi-channel-strategie作者: CHYME 時間: 2025-3-25 03:29
Textbook Sep 20112nd editions as well as the so called verticals in specific chapters. All case studies were replaced by new ones to reflect the most recent developments. Eighteen well-known retail companies from different countries, like Best Buy, IKEA,TK Maxx, Tesco and Decathlon, are now used to illustrate particular aspects of retail management..作者: Glower 時間: 2025-3-25 10:45
Introductionast decade. From a marketing perspective, retailers are closer to the consumer than manufacturing companies. Retailers represent the culmination of the marketing process and the contact point between consumers and manufactured products. While retailing has long set buying decisions as its highest pr作者: AWRY 時間: 2025-3-25 12:31 作者: 松緊帶 時間: 2025-3-25 17:57 作者: 發(fā)電機 時間: 2025-3-25 23:23
Store Location – Trading Area Analysis and Site Selectionis considered to be one of the most important elements in retail marketing strategy, because it is a long-term decision, associated with long-term capital commitment. Site selection is, therefore, associated with distinct planning processes to solve complex location decisions. In this Chapter, the f作者: 抒情短詩 時間: 2025-3-26 00:24
Customer Relationship Managementhe new paradigm of relationship marketing and to introduce the underlying principles of customer value, the relationship life cycle and the constructs of customer loyalty and customer satisfaction. In retailing, loyalty programmes are manifestations of customer relationship management.作者: 博識 時間: 2025-3-26 05:34 作者: HEDGE 時間: 2025-3-26 10:57 作者: organic-matrix 時間: 2025-3-26 13:58
sph?rischen Trigonometrie, der unbestimmten Analytik und des Restproblems. Damit zeigte er, da? er über das volle mathematische Wissen seiner Zeit verfügte. Das wird ganz deutlich in den mathematischen Fragestellungen im Briefwechsel mit Bianchini und Speyer. Dieses Wissen versetzte ihn in die Lage,作者: EXTOL 時間: 2025-3-26 18:13 作者: Germinate 時間: 2025-3-26 21:27 作者: 蟄伏 時間: 2025-3-27 02:46 作者: BORE 時間: 2025-3-27 07:55 作者: single 時間: 2025-3-27 10:50
Joachim Zentes,Dirk Morschett,Hanna Schramm-Kleinf close contact with a stronger power, one would suppose that the world was in no great need of having any more histories of that country . This reaction to Hill Burton’s . in . encapsulates the prevalent discourse on Scottish identity by the 1870s, that Scotland had subsumed its status as a nation 作者: 流眼淚 時間: 2025-3-27 16:41 作者: 白楊 時間: 2025-3-27 19:02 作者: 聽寫 時間: 2025-3-27 22:49
Joachim Zentes,Dirk Morschett,Hanna Schramm-Kleinelt most united within the empire.. For Vilar, that period of strong imperial unity was the result of economic growth and the opening of the American market to regional interests that had previously been excluded or had been placed in a peripheral position. This view can explain why the crisis in th作者: 高貴領(lǐng)導 時間: 2025-3-28 06:10
Joachim Zentes,Dirk Morschett,Hanna Schramm-Kleinhumanities and science. Today, forty years after the beginning of this trend, a new, ‘postindustrial’, ‘informational’ culture is becoming the common denominator to important parts of the world. A significant number of geographers enthusiastically, zealously even, followed the general trend in the s作者: 高爾夫 時間: 2025-3-28 09:35 作者: 虛弱 時間: 2025-3-28 13:10 作者: extract 時間: 2025-3-28 16:58
Joachim Zentes,Dirk Morschett,Hanna Schramm-Kleinas vernachl?ssigt. Es erscheint daher notwendig, darauf einzugehen. Zun?chst ein Wort zu ihrer Verbreitung in Deutschland. Regiomontanus hatte Aquinus Dacus, der herumreisend Algebra unterrichtete, gekannt und war mit ihm zusammengekommen [112, S. 10]. Da? dabei algebraische Probleme diskutiert wurd作者: 臥虎藏龍 時間: 2025-3-28 19:51
Joachim Zentes,Dirk Morschett,Hanna Schramm-Kleinclamoured for more political rights. Thus, Norway seceded from Sweden in 1905, Eastern European ‘nations’, such as Poland, Czechoslovakia, Hungary, Yugoslavia and the Baltic States, gained independence in 1918 and Southern Ireland followed in 1921. In other ‘unhappy regions’, such as Catalonia, the 作者: 調(diào)味品 時間: 2025-3-29 02:43
Joachim Zentes,Dirk Morschett,Hanna Schramm-Kleinhe question of territorial identity, but the Lega has not been able to convince many people of the credibility of their claim for a separate northern identity. In response they have recently altered their battle cry to fiscal federalism, that is, differing distribution of tax revenue. The change in 作者: 大雨 時間: 2025-3-29 05:29
he question of territorial identity, but the Lega has not been able to convince many people of the credibility of their claim for a separate northern identity. In response they have recently altered their battle cry to fiscal federalism, that is, differing distribution of tax revenue. The change in 作者: surrogate 時間: 2025-3-29 09:00
Joachim Zentes,Dirk Morschett,Hanna Schramm-Kleinr many looking in from abroad through a London prism, it was generally presumed that Scotland was now simply a northern region of England. In Edinburgh, however, the ’stronger power’ was not England, but Great Britain or indeed the British Empire, and Scotland was no more considered to have surrende作者: Cumulus 時間: 2025-3-29 12:31
Joachim Zentes,Dirk Morschett,Hanna Schramm-Kleince of a cultural distinctiveness was largely mythical by the nineteenth century, the argument for the creation of a separate Ireland could nevertheless easily be supported in perceived fact, and indeed occasionally found resonance with large sections of the population when combined with other concer作者: 河潭 時間: 2025-3-29 17:57
Joachim Zentes,Dirk Morschett,Hanna Schramm-Kleinclamoured for more political rights. Thus, Norway seceded from Sweden in 1905, Eastern European ‘nations’, such as Poland, Czechoslovakia, Hungary, Yugoslavia and the Baltic States, gained independence in 1918 and Southern Ireland followed in 1921. In other ‘unhappy regions’, such as Catalonia, the 作者: 護身符 時間: 2025-3-29 19:47
Joachim Zentes,Dirk Morschett,Hanna Schramm-Kleinat national crisis following the Napoleonic invasion of 1808, when the king was captured. and the links with the colonial possessions were broken, leading to widespread demands for greater political independence across the American continent.. The creation of a unitary nation during the nineteenth c作者: Eosinophils 時間: 2025-3-30 01:36 作者: 他姓手中拿著 時間: 2025-3-30 07:02 作者: aspersion 時間: 2025-3-30 09:04
José Carrillo,Nuria Climenttatistics. Defensible interpretations of the research literature are considered. Strategies teachers and curriculum developers can use to cope with situations in which standards documents conflict with desirable learning goals for children are also described. Boundary objects, which allow related co作者: exquisite 時間: 2025-3-30 15:53
Comparative Analysis of Authentication Using Formant Features of Vowels and Consonantsch biometric image. Each sample, when it enters the input of a cluster of algorithms, is divided into training and test. A comparative analysis of the authentication procedure with each biometric image was carried out. For this, the following parameters were used: the average calculation time, the a作者: 騷擾 時間: 2025-3-30 18:38 作者: jumble 時間: 2025-3-30 21:54
Hans Heinrich Gloistehn opinions. The final two papers presented at the symposium by Wilkins and by Westerhout are presented at an eady stage in the published proceedings, in order to978-0-7923-0787-7978-94-009-0613-6Series ISSN 1743-9213 Series E-ISSN 2352-2186 作者: Motilin 時間: 2025-3-31 02:25 作者: 革新 時間: 2025-3-31 08:28
