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標(biāo)題: Titlebook: Reinventing Fashion Retailing; Digitalising, Gamify Eirini Bazaki,Vanissa Wanick Book 2023 The Editor(s) (if applicable) and The Author(s), [打印本頁]

作者: Spring    時(shí)間: 2025-3-21 17:49
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作者: 創(chuàng)造性    時(shí)間: 2025-3-21 22:32

作者: dendrites    時(shí)間: 2025-3-22 01:24
Eirini Bazaki,Vanissa WanickProvides implications for practice, specifically the steps that marketing and brand managers and practitioners can take.Contains numerous case studies showcasing digital strategies in the fashion and
作者: 譏笑    時(shí)間: 2025-3-22 07:12
The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerl
作者: 比目魚    時(shí)間: 2025-3-22 12:33

作者: fastness    時(shí)間: 2025-3-22 14:36
2523-3505 se studies showcasing digital strategies in the fashion and .This book provides a comprehensive overview of digital trends, innovations, and strategies in fashion retailing. As consumers adopt new technologies and ways of shopping, fashion brands are constantly looking for ways to innovate and achie
作者: Homocystinuria    時(shí)間: 2025-3-22 18:30
The State of Fashion Retailing Post-pandemic: Trends, Challenges and Innovations,ndation towards online retail trends, challenges and innovations in the fashion industry in a post-pandemic world. It also provides contextual background towards the ‘reinvention’ of fashion retailing, by illustrating how customers and brand relationships and strategies have changed. Considering thi
作者: languid    時(shí)間: 2025-3-22 22:20
Helping Online Fashion Customers Help Themselves: Personalised Recommender Systems,n what is known as the information overload problem—tend to degrade customers’ online experience. To mitigate the effects of this problem and to improve customers’ online experience, Recommender Systems (RSs) have been proposed. This chapter provides an overview of Artificial Intelligence techniques
作者: seroma    時(shí)間: 2025-3-23 02:03
,Brand Storytelling, Gamification and Social Media Marketing in the “Metaverse”: A Case Study of ,ands are willing to win their own space in the “metaverse”. This brings new challenges for fashion brands as social media marketers need to up their game and learn new skills such as world-building, collaboration and how to design playful experiences. This chapter provides an overview of the current
作者: 拖網(wǎng)    時(shí)間: 2025-3-23 08:44
,The Use of Augmented Reality to Enhance Consumer Experience: The Case of Kohl’s Snapchat Virtual Cllogies such as Augmented Reality (AR). The Virtual Fitting Room (VFR) is an example of that. Consumers can try fashion products and interact with them without having to visit a store. This chapter addresses the use of AR try-on services by fashion brands with the aim to enhance the consumer experien
作者: 沉默    時(shí)間: 2025-3-23 12:35

作者: 鬧劇    時(shí)間: 2025-3-23 15:09

作者: 藕床生厭倦    時(shí)間: 2025-3-23 18:18

作者: ALIAS    時(shí)間: 2025-3-23 22:31
The State of Fashion Retailing Post-pandemic: Trends, Challenges and Innovations,s, the chapter has analyzed relevant literature, provides recent market examples from the pandemic and post-pandemic era. Main themes that emerged from the literature review include (1) digitalization of fashion retailing; (2) gamification and playfulness; (3) entrepreneurship and blogging; (4) customer-driven and tech-savvy business models.
作者: 遺棄    時(shí)間: 2025-3-24 02:49

作者: Anticlimax    時(shí)間: 2025-3-24 10:25
erschien, wurde fortgesetzt. Der jetzt ver?ffentlichte 2. Band (1. Teil) behandelt unter Auswertung einer erstaunlichen Materialfülle unter Beigabe von 500 hervorragenden Abbildungen die monotelen Blütenst?nde. Die polytelen Inflorescenzen bleiben dem 2. Teil dieses Bandes vorbehalten.
作者: Biomarker    時(shí)間: 2025-3-24 12:22

作者: diabetes    時(shí)間: 2025-3-24 17:49
Artur M. Pereira,Evandro de Barros Costa,Thales Vieira,André R. D. Landim,J. Ant?o B. Mouraweis durch die .sche Bakterienmethode; unver?ff. Beob.). . (. [4]) ist eine grüne, wahrscheinlich zu den Heterokonten geh?rige . Form, welche netzf?rmige .plasmodien mit individualisierten Einzelzellen bildet (die oben erw?hnten Formen besitzen .plasmodien).
作者: 的’    時(shí)間: 2025-3-24 19:51
Vanissa Wanick,James Stallwoodmen dadurch zustande, da? die gleichen Gene in ihnen verschieden wirksam (vollwirksam bis latent) sind oder da? sie an denselben Genen in verschiedenem Ma?e Anteil haben (Verteilungs- oder Anteiltheorie; diese und die Kooperationstheorie zusammen bilden . Partizipationstheorie). ?hnlichkeiten beruhe
作者: aspect    時(shí)間: 2025-3-25 02:59
Vanissa Wanick,James Stallwood,Eirini Bazakiomit ist der Test etwa so empfindlich, wie der von . (1938) vorgeschlagene Wurzeltest. . (1, 2) gewinnt durch Hei?extraktion mit 96 proz. Alkohol aus Spinatbl?ttern und anderem Material bedeutend mehr Wuchsstoff als bei Verwendung von ?ther. Er zeigte, da? die Extrakte das Wachstum von Koleoptilen i
作者: 阻止    時(shí)間: 2025-3-25 06:33

作者: 丑惡    時(shí)間: 2025-3-25 09:20
Eirini Bazaki,Elena Cedrolaomit ist der Test etwa so empfindlich, wie der von . (1938) vorgeschlagene Wurzeltest. . (1, 2) gewinnt durch Hei?extraktion mit 96 proz. Alkohol aus Spinatbl?ttern und anderem Material bedeutend mehr Wuchsstoff als bei Verwendung von ?ther. Er zeigte, da? die Extrakte das Wachstum von Koleoptilen i
作者: 無力更進(jìn)    時(shí)間: 2025-3-25 12:57

作者: Introvert    時(shí)間: 2025-3-25 16:29
omit ist der Test etwa so empfindlich, wie der von . (1938) vorgeschlagene Wurzeltest. . (1, 2) gewinnt durch Hei?extraktion mit 96 proz. Alkohol aus Spinatbl?ttern und anderem Material bedeutend mehr Wuchsstoff als bei Verwendung von ?ther. Er zeigte, da? die Extrakte das Wachstum von Koleoptilen i
作者: HUMID    時(shí)間: 2025-3-25 23:49
2523-3505 into the state of the fashion business, this book will help scholars and practitioners in fashion retailing, discover how to digitalise and gamify products, services, experiences and open new enterprising avenu978-3-031-11185-3Series ISSN 2523-3505 Series E-ISSN 2523-3513
作者: 重畫只能放棄    時(shí)間: 2025-3-26 04:06
Helping Online Fashion Customers Help Themselves: Personalised Recommender Systems, fashion industry domains other than sales. Contents are intended as a primer for the seasoned or apprentice fashion professional in academia or industry to realise Fashion CM/RSs’ potential to facilitate fashion online sales or to transition the fashion industry from product-centric to customer-cen
作者: cogent    時(shí)間: 2025-3-26 07:23
,Brand Storytelling, Gamification and Social Media Marketing in the “Metaverse”: A Case Study of ,shion brands can sustain a coherent story across different channels (including the metaverse). We have utilised this framework to undertake an analysis of ., which was hosted in the UGC platform ., from 8th December 2021 to 3rd January 2022. Our findings show that the overarching story is sustained
作者: AGONY    時(shí)間: 2025-3-26 09:18
,The Use of Augmented Reality to Enhance Consumer Experience: The Case of Kohl’s Snapchat Virtual Cls emerged from our analysis: social media integration and brand congruency, consumer agency and flow experience, narrative experiences and omnichannel orchestration and inclusive design and sustainable fashion. Implications for both practice and theory are discussed. We finish the chapter with recom
作者: 討好女人    時(shí)間: 2025-3-26 13:33
Skins in the Game: Fashion Branding and Commercial Video Games,ving established brands a means to connect to new audiences. We suggest ways in which video games can be used in conjunction with social media platforms to foster creative self-expression and build networks. Specifically, we cover: (1) creating a cohesive aesthetic across a game’s semiotic planes, (
作者: 極少    時(shí)間: 2025-3-26 19:40

作者: 生銹    時(shí)間: 2025-3-26 21:51
Crowdfunding Nascent Fashion Brands,e various forms are the focus of this chapter where best practice and empirical observations of a particularly unique segment of fashion are used to demonstrate how brand interaction in a crowdfunding campaign can add value. Including the shift from co-creation of authentic experiences with the weap
作者: 吸氣    時(shí)間: 2025-3-27 04:47

作者: emulsify    時(shí)間: 2025-3-27 09:17

作者: 枕墊    時(shí)間: 2025-3-27 12:14

作者: 神圣不可    時(shí)間: 2025-3-27 15:34

作者: 伙伴    時(shí)間: 2025-3-27 20:54
Vanissa Wanick,James Stallwoodigung dieser Grundlage wird neuerdings von . bezweifelt, der sie durch eine Theorie ersetzt, die er zuerst in seinen Icones Plantarum Formosanarum (., 97–234 [1921]) begründete und kürzlich auch in deutscher und franz?sischer Sprache darstellte. . geht dabei von Annahmen aus, die er aus einer ziemli
作者: Indigence    時(shí)間: 2025-3-28 01:52

作者: Fatten    時(shí)間: 2025-3-28 03:26

作者: Immunoglobulin    時(shí)間: 2025-3-28 06:29

作者: gerrymander    時(shí)間: 2025-3-28 11:15

作者: CHAR    時(shí)間: 2025-3-28 14:40





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