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標(biāo)題: Titlebook: Neuro-Advertising; Brain-friendly adver Elke Schwarz Book 2022 Springer Fachmedien Wiesbaden GmbH, part of Springer Nature 2022 Emotion.Con [打印本頁(yè)]

作者: CHORD    時(shí)間: 2025-3-21 18:54
書目名稱Neuro-Advertising影響因子(影響力)




書目名稱Neuro-Advertising影響因子(影響力)學(xué)科排名




書目名稱Neuro-Advertising網(wǎng)絡(luò)公開度




書目名稱Neuro-Advertising網(wǎng)絡(luò)公開度學(xué)科排名




書目名稱Neuro-Advertising被引頻次




書目名稱Neuro-Advertising被引頻次學(xué)科排名




書目名稱Neuro-Advertising年度引用




書目名稱Neuro-Advertising年度引用學(xué)科排名




書目名稱Neuro-Advertising讀者反饋




書目名稱Neuro-Advertising讀者反饋學(xué)科排名





作者: Lament    時(shí)間: 2025-3-21 22:15
Elke Schwarzhese pioneer experiments became an essential tool in the reconstruction of the main pathways which govern the metabolic activity of both prokaryotic and eukaryotic microorganisms. The analysis of metabolic steps in mammals and man did not rely as deeply on the genetic approach but it was largely gui
作者: 協(xié)奏曲    時(shí)間: 2025-3-22 02:23

作者: 排出    時(shí)間: 2025-3-22 05:29

作者: 野蠻    時(shí)間: 2025-3-22 09:52
Elke Schwarzmall closely packed cells referred to as the embryo-heads attached to highly vacuolated suspensor cells..In our laboratory we have produced embryogenic tissues of pine from which embryos can undergo maturation and further conversion into plantlets (Laine and David 1990; Laine et al. 1992)..We have s
作者: 一個(gè)姐姐    時(shí)間: 2025-3-22 15:55
Elke Schwarzgiosperms, both in dicots and monocots. In artificial conditions, somatic embryogenesis is achieved using different types of initial expiants and following different types of stress [for a review see, 1,8,9,11,12]. Although both direct and indirect somatic embryogenesis have been successfully achiev
作者: CIS    時(shí)間: 2025-3-22 18:48

作者: ARC    時(shí)間: 2025-3-22 21:22
culture-of tree species. Micro- propagation has been achieved from the juvenile tissues of a number of forest tree species. On the other hand, tissues from most mature trees are still very difficult to grow and differen- tiate in vitro. Nevertheless, there has been slow but steady progress in the ap
作者: 四溢    時(shí)間: 2025-3-23 02:18
,The Subconscious Decision Marketing Index? (SDMI),d decision-making and combines them for the first time in an index. The analysis, evaluation, and calculation are software-supported and carried out by specially trained experts. The result is an expert report with clear key figures and practical recommendations for action.
作者: FANG    時(shí)間: 2025-3-23 07:27

作者: 直覺沒有    時(shí)間: 2025-3-23 13:04

作者: nocturia    時(shí)間: 2025-3-23 16:49
Benefit Index: When Are Benefits Convincing?,s the case when a product is associated with a higher reward expectation than a loss pain, such as monetary expenditure. Thus, purchase decisions are benefit decisions. Advertising is more successful the better the benefits, needs, goals, motives or interests of the target group are met. In this cha
作者: FEMUR    時(shí)間: 2025-3-23 18:06
Hormone Index: How Do Neurotransmitters Influence Decisions?,rand. The central questions addressed in this chapter are as follows: What do messenger substances do? What influence do they have on the decision-making process? What effect do they have on the storage of information and stimuli? Which messengers are triggered by what and which are sales-promoting
作者: 堅(jiān)毅    時(shí)間: 2025-3-24 00:36

作者: 記憶法    時(shí)間: 2025-3-24 04:33
SDMI in Particular: Applications and Examples,more attractive to customers, and increasing the purchase rate is another. Next, you’ll find an assessment of two of the most expensive commercials that aired on television at the Super Bowl in the United States in 2015. From a neuroscience perspective, were the two automakers’ multimillion dollar i
作者: optional    時(shí)間: 2025-3-24 08:10

作者: galley    時(shí)間: 2025-3-24 10:49
Central Brain Functions and Their Significance for Advertising,ned in studies. Every brain is unique and individual, yet there are functions that are the same in every person. There are certain regions of the brain that, when activated by an advertisement, influence a purchase decision positively or negatively.
作者: 結(jié)果    時(shí)間: 2025-3-24 17:10

作者: MOAN    時(shí)間: 2025-3-24 22:50
SDMI in Particular: Applications and Examples,nvestments worth it? The third topic looks at online and mobile ads. They are on their way to dominating the advertising market. In order to convince the subconscious here, advertising messages have to work enormously fast. How fast this can be done and how it works, you can read here.
作者: cipher    時(shí)間: 2025-3-25 00:48

作者: 生來(lái)    時(shí)間: 2025-3-25 06:37

作者: 表兩個(gè)    時(shí)間: 2025-3-25 11:02
Elke SchwarzExplains how to increase the impact of marketing with brain-friendly advertising.Introduces a novel measurement and analysis tool based on neuroscience.Shows how budgets can be used effectively
作者: 嗎啡    時(shí)間: 2025-3-25 12:53
978-3-658-38635-1Springer Fachmedien Wiesbaden GmbH, part of Springer Nature 2022
作者: 發(fā)現(xiàn)    時(shí)間: 2025-3-25 18:34
http://image.papertrans.cn/n/image/663785.jpg
作者: Subjugate    時(shí)間: 2025-3-25 20:51
https://doi.org/10.1007/978-3-658-38633-7Emotion; Consumer research; Advertising; Neuroscientific methods; Emotion Selling; Marketing Effectivenes
作者: 人充滿活力    時(shí)間: 2025-3-26 00:49

作者: bronchodilator    時(shí)間: 2025-3-26 08:17
Emotion Index: When Do Emotions Trigger Buying Impulses?,g list of options, ideas, and strategies for this. But which one is really good? What role do emotions play in a buying decision? What exactly is an emotion and how does it work? Which emotions increase the motivation to buy in my target group? These and more questions are answered in this chapter.
作者: 廣大    時(shí)間: 2025-3-26 09:03

作者: GLEAN    時(shí)間: 2025-3-26 14:00
Memory Index: When Are Stimuli Stored and How?,itated. This means that something is already happening in the brain before we consciously decide. The conscious decision is the result of an unconscious process. If an advertisement succeeds in influencing these unconscious processes in a sales-promoting way, it has a high impact. Some principles are explained below.
作者: VAN    時(shí)間: 2025-3-26 20:23

作者: Obedient    時(shí)間: 2025-3-27 00:36

作者: AMITY    時(shí)間: 2025-3-27 04:59

作者: 感激小女    時(shí)間: 2025-3-27 07:31

作者: 摸索    時(shí)間: 2025-3-27 11:20

作者: 積習(xí)難改    時(shí)間: 2025-3-27 13:57

作者: 教義    時(shí)間: 2025-3-27 20:40

作者: committed    時(shí)間: 2025-3-28 00:45

作者: FOLLY    時(shí)間: 2025-3-28 02:20
Elke Schwarzblished elemental gradients, namely, of calcium, sodium and sulphur [4,6]. After the induction treatment, two types of response were detected: a “fast” and a slower one [6]. The first one, common to all parenchyma cells, was suggested to be a stress response, due to leaf excision and to the inductio
作者: Infelicity    時(shí)間: 2025-3-28 10:05
Elke Schwarzevolution rates (EC low and NEC high), level of total reductants, including glutathione (EC low and NEC high), and protein synthesis rates (EC high and NEC low). Conifer somatic embryos contained proplastids closely resembling those found in early zygotic embryos. On proliferation medium in the ligh
作者: inspiration    時(shí)間: 2025-3-28 12:35

作者: Derogate    時(shí)間: 2025-3-28 14:45

作者: accrete    時(shí)間: 2025-3-28 20:22





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