標(biāo)題: Titlebook: Marketing, Technology and Customer Commitment in the New Economy; Proceedings of the 2 Harlan E. Spotts Conference proceedings 2015 The Edi [打印本頁] 作者: minuscule 時間: 2025-3-21 17:25
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作者: 完成才會征服 時間: 2025-3-21 23:43 作者: 親密 時間: 2025-3-22 03:14
Effects of Coupons on Consumer Purchase Behavior: A Meta-Analysis,% savings on their grocery bill with coupons, prompting manufacturers to respond by offering more than $250 billion in coupon savings in 2003. No doubt, therefore, that ‘coupons’ have been investigated extensively, and from a very divergent perspective (Chatterjee et. al 2000; Cheema et. al 2002; Heilman 2002).作者: Wallow 時間: 2025-3-22 05:06
Lifestyles, Attitudes and Media Habits of the Net Generation in Bangladesh,ubgroups within the generation. Each subgroup reveals discernible differences with respect to attitudes towards advertising, use of traditional and interactive media and sources of product and service information.作者: 揮舞 時間: 2025-3-22 08:43
Harlan E. SpottsIncludes the full proceedings of the 2005 Academy of Marketing Science (AMS) Annual Conference?.Offers research and insights into the issues, trends and advances in marketing.Includes contributions re作者: 課程 時間: 2025-3-22 14:06
Developments in Marketing Science: Proceedings of the Academy of Marketing Sciencehttp://image.papertrans.cn/m/image/624502.jpg作者: 議程 時間: 2025-3-22 18:33 作者: 動機(jī) 時間: 2025-3-22 23:41 作者: Individual 時間: 2025-3-23 03:16
An Assessment and Comparison of the International Marketing Course,While the early internationalization of business school curricula was essentially in response to corporate needs and expectations, a major instigator of curriculum change was the American Assembly of Collegiate Schools of Business (AACSB). Four general questions were addressed by the AACSB (Nehrt 1981):作者: maladorit 時間: 2025-3-23 07:38
Marketing Metrics: A Push for Teaching the Value of Marketing as an Asset,The purpose of this article is to assess the value of marketing metrics among the academic community. The authors propose that in order for marketing metrics to gain acceptance in corporate decision making, a focus of the importance of these measures must be made first from within the academic community.作者: Lacunar-Stroke 時間: 2025-3-23 11:50 作者: anthropologist 時間: 2025-3-23 17:04 作者: SUGAR 時間: 2025-3-23 19:56
2363-6165 , trends and advances in marketing.Includes contributions re.?This volume includes the full proceedings from the 2005 Academy of Marketing Science (AMS) Annual Conference held in Tampa, Florida, entitled .Marketing, Technology and Customer Commitment in the New Economy.. It include papers aimed to c作者: 退潮 時間: 2025-3-24 01:38
Conference proceedings 2015ting, Technology and Customer Commitment in the New Economy.. It include papers aimed to create awareness of the issues, trends, and advances associated with current global marketing challenges. ? .Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promot作者: urethritis 時間: 2025-3-24 05:36
The Moderating Role of Trust in Determining Inter-Firm Governance Mechanism and Perceived Performann, Zaltman, and Deshpande 1992; Swan, Trawick and Silva 1985; Zand 1972). Trust involves a firm’s belief that its exchange partner will perform actions that will result in positive outcomes as well as not take actions that will result in negative outcomes for the firm (Anderson and Narus 1990).作者: forecast 時間: 2025-3-24 09:38
Multiple Levels of Trust and Dependence on Supplier-Distributor Coordination: An Emperical Test,wo interpersonal variables were tested: (1) interpersonal trust and (2) interpersonal dependence. As hypothesized, results show that interfirm trust mediates interpersonal trust and that interfirm dependence mediates interpersonal dependence with the outcome of coordination.作者: Inculcate 時間: 2025-3-24 12:21
Reality Education: The Marketing Apprentice,eams performing tasks and in the board room. The course was an unqualified success in teaching students to apply marketing concepts to real business problems, and strengthening ties with alumni and the business community.作者: Ordeal 時間: 2025-3-24 18:29 作者: 搖晃 時間: 2025-3-24 19:43
Antecedents of Consumer Perception and Purchase of Foreign Products,e, firms face ever-increasing competition that is aggressively vying for customer attention with substitutable products offerings. It is imperative for marketing managers to accurately assess consumer product perceptions in order to forecast market entry acceptance and to gain or sustain their competitive advantage.作者: 救護(hù)車 時間: 2025-3-24 23:13
Foreign Made Products: The Effect of Stereotypes and Consumer Involvement, the way consumers acquire, process and use the country of origin cue have been raised. For example, it has not yet been clear to researchers the process by which country of origin information influences evaluations and why this process holds in certain cases and not in others.作者: 破譯密碼 時間: 2025-3-25 03:58 作者: DEAWL 時間: 2025-3-25 08:59 作者: 點燃 時間: 2025-3-25 15:01 作者: 獨輪車 時間: 2025-3-25 19:20 作者: coalition 時間: 2025-3-25 21:05 作者: 恃強(qiáng)凌弱 時間: 2025-3-26 03:26
Formulating Loyalty Attributes in B2B Failure/Recovery Episodes: The Impact of Quality, Service Rec the variance explained (R. = 50%). The results clearly showed the existence of a positive bond between perceived quality of product / services and industrial relationship satisfaction supporting thus H1. A detailed examination of the results reveals the existence of direct and indirect bonds concer作者: macular-edema 時間: 2025-3-26 08:02
Conference proceedings 2015ng-edge research and insights, complimenting the Academy’s flagship journals, the .Journal of the Academy of Marketing Science (JAMS). and .AMS Review.. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.??.作者: CHAR 時間: 2025-3-26 09:19 作者: 培養(yǎng) 時間: 2025-3-26 12:37 作者: frivolous 時間: 2025-3-26 18:42 作者: Angioplasty 時間: 2025-3-26 23:09
Victoria L. Crittenden,Laura Bucks,Katherine Fleming,Elizabeth J. Wilson作者: mechanism 時間: 2025-3-27 04:04
Marketing, Technology and Customer Commitment in the New EconomyProceedings of the 2作者: deciduous 時間: 2025-3-27 07:26 作者: STALL 時間: 2025-3-27 13:08
Reality Education: The Marketing Apprentice,Apprentice Class (The MAC), an active learning course modeled after the television show, The Apprentice. The class had teams of students compete against each other on various marketing tasks, which were judged by alumni CEOs, expert judges, and faculty advisors. Media students filmed the marketing t作者: 擋泥板 時間: 2025-3-27 14:16
Web Site Personalization and Privacy Concern, Web pages, improving customer relationships and increasing purchasing behavior. However, consumers are uncomfortable with information being collected without their knowledge. How can marketers understand this inherent tension?作者: 分開 時間: 2025-3-27 20:09
,Consumers’ Attitudes Toward Regulation of Internet Auction Sites: A Third Person Effect Perspective perceived potential harm among a list of products widely available on Internet auction sites. Second, the influence of the third person effect on Internet users’ pro-regulatory attitudes was examined. Third, this study also considered whether demographics, Internet usage, and innovative characteris作者: 狂亂 時間: 2025-3-28 00:07
Assessing the Impact of Corporate Credibility and Technology Acceptance on Online Shopping,tes. The purpose was to assess the relationship of each construct with self-reported future behavioral intentions. Data analysis from a survey of 70 adult respondents showed that perceptions of trust, perceived ease of use, and perceived usefulness were indeed positively correlated with willingness 作者: 不怕任性 時間: 2025-3-28 03:28 作者: 解決 時間: 2025-3-28 10:16
Beyond the Marriage Metaphor: A New Product Development Framework for Key Account Management, simplistic view of the process as well as the challenges associated with the establishment of beneficial, long-term sales relationships. Answers to specific questions such as “Which customers should the supplier seek to marry?”, “How can suppliers refrain from entering into a marriage too quickly?”作者: fibroblast 時間: 2025-3-28 10:36
Business-to-Consumer Selling Teams,nderstand why independent salespeople would choose to adopt the team selling arrangement in the first place. To this end, a qualitative study was conducted that focused on the factors responsible for the evolution of the team selling arrangement in one particular consumer market - residential real e作者: Eructation 時間: 2025-3-28 18:34 作者: dandruff 時間: 2025-3-28 22:23
The Moderating Role of Trust in Determining Inter-Firm Governance Mechanism and Perceived Performanfor ignoring social contexts in which exchange parties are deeply embedded (Hagen and Choe 1998; Hill 1990; Granovetter 1985). Since exchange partners are social entities, they are likely to develop social relationships based on such relational factors as trust, commitment, interdependence, etc. (Dw作者: Watemelon 時間: 2025-3-29 01:48 作者: freight 時間: 2025-3-29 05:29 作者: Feigned 時間: 2025-3-29 07:24
Effects of Coupons on Consumer Purchase Behavior: A Meta-Analysis,% savings on their grocery bill with coupons, prompting manufacturers to respond by offering more than $250 billion in coupon savings in 2003. No doubt, therefore, that ‘coupons’ have been investigated extensively, and from a very divergent perspective (Chatterjee et. al 2000; Cheema et. al 2002; He作者: 不要不誠實 時間: 2025-3-29 15:10 作者: 漫步 時間: 2025-3-29 17:37
Nihonmachi: The Consumption of Japantown, San Francisco,symbols, popular culture, and cultural context within which such retail setting thrive. Such an analysis can provide us an understanding of how ethnic groups maintain their cultural identity within the majority culture. The present study uses ethnography to thickly describe’ (Geertz, 1973), the cult作者: MOT 時間: 2025-3-29 20:46
Lifestyles, Attitudes and Media Habits of the Net Generation in Bangladesh,ubgroups within the generation. Each subgroup reveals discernible differences with respect to attitudes towards advertising, use of traditional and interactive media and sources of product and service information.作者: 燈泡 時間: 2025-3-29 23:55
Foreign Made Products: The Effect of Stereotypes and Consumer Involvement,roduct evaluations. In spite of the agreement among researchers that consumers’ evaluations of foreign products are influenced by the country of origin, there have been mixed conclusions as to how the country of origin cue is used to form consumer’s perceptions and evaluations. Major questions about作者: 諂媚于性 時間: 2025-3-30 07:35 作者: photophobia 時間: 2025-3-30 11:23 作者: 澄清 時間: 2025-3-30 14:28
When Is Diagnostic Subtraction Angiography Indicated Before Clipping of Unruptured and Ruptured Intracranial Aneurysms? An International Survey of Current Practiceuptured intracranial aneurysms in an international panel of neurovascular specialists..: An anonymous survey of 23 multiple-choice questions relating to indications for DSA before clipping of an intracranial aneurysm was distributed to the international panel of attendees of the European-Japanese Ce作者: 帽子 時間: 2025-3-30 18:42
1875-0044 ical debates.Contains rich case studies on practical ethical.This open access book provides the first comprehensive collection of papers that provide an integrative view on?cybersecurity. It discusses theories, problems and solutions on the relevant ethical issues involved. This work is sorely neede作者: 畸形 時間: 2025-3-30 22:16
Brain-Computer Interface Research: A State-of-the-Art Summary 11,BCI Research Award in 2022. Each annual book also contains introduction and discussion chapters written primarily by author BZA. This introduction chapter briefly overviews BCIs, the process and scoring criteria we use for each annual award, this year’s jury, and the 12 projects that the jury nominated for an award.作者: 商店街 時間: 2025-3-31 01:40 作者: dowagers-hump 時間: 2025-3-31 08:41 作者: BOON 時間: 2025-3-31 11:47 作者: 紀(jì)念 時間: 2025-3-31 13:44
Commoning as a Material Engagement of Resistance: The Struggle to Save the Albanian National Theateributes to a new understanding of . in Albanian society, an indispensable feature to achieve democracy. The theater building plays an active role in generating collective practices, carrying a political and emotional load, that affect perpetual bonding relations. The affective capacity of the materia作者: cocoon 時間: 2025-3-31 20:18
Julius M. Goodman,Larry L. Heck,Stephen K. Nugent,Michael S. Turnerntact of viruses and aggregation of nanoparticles follow in Part 3. Finally, the last chapter looks to the future understanding of cell adhesion and points out some interesting directions of research, developme978-94-007-9049-0978-90-481-2585-2作者: 大暴雨 時間: 2025-3-31 23:15
(NREM) and rapid eye movement sleep (REM). NREM sleep is further divided into Stages N1, N2, and N3. Sleep has significant effects on the respiratory system, with decreases in ventilatory responses to both hypoxia and hypercapnia as well as unmasking of the hypocapnic apneic threshold. The patency o作者: EPT 時間: 2025-4-1 04:33 作者: insolence 時間: 2025-4-1 08:21
