標(biāo)題: Titlebook: Marketing; An Introductory Text Martin Christopher,Malcolm McDonald Textbook 1995Latest edition Martin Christopher and Malcolm McDonald 199 [打印本頁(yè)] 作者: 異國(guó) 時(shí)間: 2025-3-21 19:03
書(shū)目名稱(chēng)Marketing影響因子(影響力)
作者: 鋼盔 時(shí)間: 2025-3-21 20:40
Martin Christopher,Malcolm McDonaldecording of membrane potential changes with intracellular voltage-sensitive dyes. This chapter reviews the development and foundation of the method of voltage-sensitive dye recording from individual neurons. Presently, this approach allows monitoring membrane potential transients from all parts of t作者: impale 時(shí)間: 2025-3-22 00:23 作者: Ceramic 時(shí)間: 2025-3-22 05:25 作者: 不可比擬 時(shí)間: 2025-3-22 10:01
Martin Christopher,Malcolm McDonaldurs. In intact brains when fluorescent dyes are used, reduced light intensity can also increase recording time. In this chapter, we will discuss technical details for the methods to achieve reliable VSD imaging with high sensitivity and long recording time.作者: 腐爛 時(shí)間: 2025-3-22 13:16 作者: 哎呦 時(shí)間: 2025-3-22 18:50 作者: 護(hù)航艦 時(shí)間: 2025-3-23 00:26 作者: 混雜人 時(shí)間: 2025-3-23 04:18 作者: Working-Memory 時(shí)間: 2025-3-23 06:01 作者: 流浪 時(shí)間: 2025-3-23 13:00
Product StrategyMost businesses operate by offering more than one product or service to the market place. They can be said to have a . of products or services. Thus, while all the discussion about the life cycle holds true, in reality most companies are managing not one, but a number of different product/service life-cycles.作者: insular 時(shí)間: 2025-3-23 16:27
BrandingIn Chapter 1 we referred to the organisation’s marketing assets. Top of the list was ‘brand names’. Figure 1.2, repeated here as Figure 11.1, depicted the nature of the ‘offer’ made by organisations to their customers.作者: alabaster 時(shí)間: 2025-3-23 18:43 作者: 粘 時(shí)間: 2025-3-24 00:22 作者: WAG 時(shí)間: 2025-3-24 02:40
Product Management more about a company than any other form of marketing activity. Not only are they the source of all revenue and profits today, but they will also be the most important factors in terms of success in the future.作者: 痛苦一下 時(shí)間: 2025-3-24 09:00
Communications Strategyoney with this product or win a free holiday with that product. Switch on the radio or TV and the story is much the same. Go to the cinema or drive down the High Street and you are bombarded by similar messages, be they off the screen or from billboards.作者: 記成螞蟻 時(shí)間: 2025-3-24 10:56 作者: 勤勉 時(shí)間: 2025-3-24 14:51
Managing MarketingThe responsibility for creating and maintaining the marketing culture is essentially that of the chief executive, for it is he or she who sets the style within the organisation. However, the responsibility for managing and controlling the marketing function will normally require the attention of designated executives with specific skills.作者: Excitotoxin 時(shí)間: 2025-3-24 22:39 作者: Anterior 時(shí)間: 2025-3-25 00:11
ibution networks to supplier and customer relations and shows how marketing becomes a powerful machine for developing these crucial assets. Written in an accessible fashion by two leading Professors of Marketing, this rigorous textbook will be equally helpful for experienced professionals or those entering business for the first time.作者: 防止 時(shí)間: 2025-3-25 04:48
Introduction: Marketing’s Role in the Organisationhened their positions and survived, albeit under new management and ownership. What are the factors that lead to success or failure in the market place? Why is it that companies in the same industry have widely differing success in achieving sales?作者: 不可救藥 時(shí)間: 2025-3-25 09:31
Relationship Marketingloyalty. This viewpoint is the foundation for the development of the concept of relationship marketing, at the heart of which lies the proposition that the fundamental purpose of marketing is the creation and development of longterm, profitable relationships with customers.作者: 陳列 時(shí)間: 2025-3-25 15:26
Pricing Strategy for other products in the range. It is not surprising, therefore, that much has been written and discussed on the subject of pricing and that it has created considerable controversy as to how the price decision should be made.作者: 胡言亂語(yǔ) 時(shí)間: 2025-3-25 18:32
s that bind the customer to the organization. This book looks at the marketing assets of a business, from corporate image brand names, sales and distribution networks to supplier and customer relations and shows how marketing becomes a powerful machine for developing these crucial assets. Written in作者: bleach 時(shí)間: 2025-3-25 23:19 作者: Talkative 時(shí)間: 2025-3-26 00:38 作者: 套索 時(shí)間: 2025-3-26 07:18 作者: 和平主義 時(shí)間: 2025-3-26 08:35 作者: 巨大沒(méi)有 時(shí)間: 2025-3-26 16:00 作者: beta-carotene 時(shí)間: 2025-3-26 18:48 作者: 終止 時(shí)間: 2025-3-26 21:15 作者: chisel 時(shí)間: 2025-3-27 03:22
Introduction: Marketing’s Role in the Organisationrbike industry is dead. Similarly, the British ship-building industry is a shadow of its former self, with yards that were known around the world now closed and derelict. On the other hand Jaguar Cars, Rolls-Royce Engines and ICL Computers, having at one time all been close to collapse, have strengt作者: liaison 時(shí)間: 2025-3-27 08:08
Managing Marketingsks and actions. The difference is between creating a marketing . within the organisation on the one hand, and managing the marketing . on the other. The responsibility for creating and maintaining the marketing culture is essentially that of the chief executive, for it is he or she who sets the sty作者: EWE 時(shí)間: 2025-3-27 13:26 作者: analogous 時(shí)間: 2025-3-27 14:19 作者: Accomplish 時(shí)間: 2025-3-27 18:53 作者: Culmination 時(shí)間: 2025-3-27 22:36 作者: 小故事 時(shí)間: 2025-3-28 04:49 作者: ATRIA 時(shí)間: 2025-3-28 09:01
Communications Strategyoney with this product or win a free holiday with that product. Switch on the radio or TV and the story is much the same. Go to the cinema or drive down the High Street and you are bombarded by similar messages, be they off the screen or from billboards.作者: MAZE 時(shí)間: 2025-3-28 12:59
Karina Pederseneatment of inflammatory and neoplastic skin diseases.WrittenWritten by leading teledermatologists and telemedicine experts, this hands-on guide addresses the practical needs of the many emerging teledermatology services worldwide. It covers the medical and technical prerequisites for such services a作者: medieval 時(shí)間: 2025-3-28 15:09
Henry Zárate Ceballos,Jorge Ernesto Parra Amaris,Hernan Jiménez Jiménez,Diego Alexis Romero Rincón,Oaughian type. (See Chapter 3.) That is, she demonstrated a particular regard for religion and religious believers and generally acknowledged religion’s ongoing viability, its potential to contribute to individual, cultural, and national identity and the general weal. Eliot often figured religion as 作者: vitreous-humor 時(shí)間: 2025-3-28 21:29
Parallelizing Block Cryptography Algorithms on Speculative Multicorestecture thoroughly, especially under CBC, CFB and OFB modes. This paper presents a study of parallelizing several block cryptography algorithms (AES, 3DES, RC5 and TWOFISH) on a novel speculative multicore architecture, including its speculative execution mechanism, architectural design and programm作者: 擔(dān)憂(yōu) 時(shí)間: 2025-3-29 02:59 作者: 官僚統(tǒng)治 時(shí)間: 2025-3-29 06:43
Projecting Landscapes of the Human Mind onto Another World: Changing Faces of an Imaginary Marsmore distinct features on Mars through earth-bound telescopes, astronomers designated these as continents, oceans, even canals, to which they gave names. With exceedingly rare exceptions, however, these markings did not correspond to geomorphological, or rather areomorphological, structures. Actuall作者: Keshan-disease 時(shí)間: 2025-3-29 08:22
Inversion of Integral Equation Using Laplace Transform,quation of Volterra type which contains modified polynomial obtained by providing appropriate parameters to generalized Hermite polynomial and to achieve the objective, we used Laplace transform, and one may use some other transforms depending upon the type of integral equation. The proposed approac作者: reptile 時(shí)間: 2025-3-29 13:26
Cultural and Biological Transmission: A Simple Case of Evolutionary Discrete Dynamics,ced in response to changes in socioeconomic or ecological conditions, are spread in populations. Transmissions of behavioral traits have been observed in animals like reef fish (Helfman and Schultz, Anim Behav 32 (2):379–384, 1984) and birds (Fisher and Hinde, British Birds 42:347–357, 1949) and als作者: 舊式步槍 時(shí)間: 2025-3-29 19:11
0167-7276 ement of the specifically human world. From its borderlineposition between physis and psyche, natural growth and techne, biosand ethos, it functions as the essential factor in all the sectors oflife at large. We see its crucial role in all sectors of life while,prompted by man‘s creative imagination作者: 煞費(fèi)苦心 時(shí)間: 2025-3-29 23:26
Vector Hardness Properties of Boron and Aluminum Borides,so for polycrystalline aluminum and boron. A1B. has been found to possess both the greatest magnitude of micro indentation hardness and the greatest anisotropy in the materials studied. A hardness phase diagram, crystallographic and vector azimuth illustrations, and data tables are included.作者: Antimicrobial 時(shí)間: 2025-3-30 00:15
Die Besten finden, die Besten binden – Effektives Personalmanagement an der RWTH Aachen UniversityHochschule ihre neuberufenen wie erfahrenen Professor_innen, aber auch Mitarbeitende anderer Statusgruppen durch zielgruppenspezifische Weiterbildungsangebote und bietet attraktive Entwicklungsm?glichkeiten bei gleichzeitig optimalen Arbeits- und Forschungsstrukturen.作者: 大都市 時(shí)間: 2025-3-30 04:32 作者: intelligible 時(shí)間: 2025-3-30 08:52 作者: HEED 時(shí)間: 2025-3-30 15:34 作者: 挑剔小責(zé) 時(shí)間: 2025-3-30 20:28 作者: 可以任性 時(shí)間: 2025-3-31 00:37 作者: fringe 時(shí)間: 2025-3-31 04:49 作者: FIR 時(shí)間: 2025-3-31 05:09