標題: Titlebook: Let‘s Get Engaged! Crossing the Threshold of Marketing’s Engagement Era; Proceedings of the 2 Michael W. Obal,Nina Krey,Christian Bushardt [打印本頁] 作者: 遮蔽 時間: 2025-3-21 16:12
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作者: 乞討 時間: 2025-3-21 22:57
2363-6165 the "engagement era" of marketing.Includes contributions re.Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members作者: 脾氣暴躁的人 時間: 2025-3-22 04:25
An Interactive Session with Top Reviewers,level) journals, for reviewers are the “first line of defense” against poor scholarship appearing in print. (As humans, we prefer to review well-written, insightful manuscripts that we can help polish to a publishable form. Hopefully this session will get all of us closer to our preferences.)作者: 施加 時間: 2025-3-22 07:19 作者: 中世紀 時間: 2025-3-22 11:52
Developing a Brand Talkativeness Scale,about brands. Previous research on consumers’ use of brand names in everyday conversations focuses predominantly on either the acquisition of brand information prior to own purchase decisions or the dissemination of brand information to benefit other consumers’ decision-making (i.e. word-of-mouth/e-word-of-mouth) (e.g. Henning-Thurau et al. 2004).作者: 阻撓 時間: 2025-3-22 15:33
ng the major disasters of large scale that may affect the natural environment as well as urban areas, often causing massive destruction, loss of property, or even fatalities worldwide. Developing tools that are effective for disaster management is imperative to monitor and mitigate their effect. Sat作者: Frequency 時間: 2025-3-22 17:35
Anne L. Roggeveeneasonal and pandemic influenza outbreaks from a spatiotemporal perspective. We believe that combining travel data with epidemiological data is the first step to develop a tool to predict future epidemics and better understand the effects that these outbreaks have on societal functions over time. Rea作者: 條約 時間: 2025-3-22 23:02
Curtis P. Haugtvedt grades of masonry buildings by European Macroseismic Scale-98 and the application of geoinformation methods towards 3D mapping and damage assessment after a catastrophic earthquake event. We explore the synergistic exploitation of a Real Time Kinematics system, terrestrial photogrammetry, Unmanned 作者: laxative 時間: 2025-3-23 01:58
Madhu Viswanathans well. To monitor the flood extent, aerial monitoring approach is considered as one of the best measures. Compared to space borne remote sensing, aerial platforms are more reliable in obtaining real time data with higher spatial resolution. Among the obstacles in using space borne remote sensing ap作者: Patrimony 時間: 2025-3-23 05:31 作者: 極大痛苦 時間: 2025-3-23 11:01
Benjamin Boeuf,Sylvain Sénécal algorithms have been developed, and some of them show the ability to guide first responders around the static damaged infrastructure, there are few efforts devoted to the efficient routes avoiding moving obstacles. Emergencies caused by natural or man-made disasters can result in both static and mo作者: vector 時間: 2025-3-23 16:35 作者: Commission 時間: 2025-3-23 18:22
Charles Ingene,Bulent Mengü?,Linda Pricehuge earthquakes will permeates human settlement there. Production of seismic vulnerability map could help disaster management organizations to develop and implement a plan to promote awareness of earthquake vulnerability and implementation of seismic vulnerability reduction measures in Tehran. The 作者: Abrupt 時間: 2025-3-23 22:18 作者: obscurity 時間: 2025-3-24 02:52
G?ran Svensson,Juan Carlos Sosa-Varela,Nils Hogevold,Carmen Padin,Carlos Ferro,Beverly Wagner,Danielri Krishna, Bhagavadgita BACKGROUND The use of computers has led to significant productivity increases in the en- gineering industry. Most ofthe computer-aided engineering applications were . restricted to algorithmic computations, such as finite element programs and circuit analysis programs. Howev作者: diskitis 時間: 2025-3-24 10:11
Edgar Huang,Tianjiao Liu,Jing Wangri Krishna, Bhagavadgita BACKGROUND The use of computers has led to significant productivity increases in the en- gineering industry. Most ofthe computer-aided engineering applications were . restricted to algorithmic computations, such as finite element programs and circuit analysis programs. Howev作者: 服從 時間: 2025-3-24 13:29 作者: Lumbar-Stenosis 時間: 2025-3-24 18:23
Silke Bambauer-Sachse,Landisoa E. Rabesonsesses “Computational Intelligence” can be quantified by its ability to solve problems that are intrinsically hard. One such class of NP-Hard problems concerns the so-called family of . Problems, and in this Chapter, we shall explain how a sub-field of Artificial Intelligence, namely that which invo作者: 太空 時間: 2025-3-24 20:44
Mahabubur Rahman,Mary Lambkiny a collection of collaborating companies for short term, high return, one off projects provides perhaps the most extreme example of this need. It is unlikely that any collaborators in a virtual enterprise will have similar networks or software, but the requirement exists for them to inter-operate..作者: PET-scan 時間: 2025-3-24 23:52 作者: canvass 時間: 2025-3-25 06:47
Adesegun Oyedeleechnology for Balanced Automation Systems in Manufacturing. A rapid evolution in a number of areas leading to Intelligent Manufacturing Systems has been observ@d in recent years. Significant efforts are being spent on this research area, namely in terms of international cooperative projects, like th作者: VERT 時間: 2025-3-25 11:23 作者: liposuction 時間: 2025-3-25 14:45
Nina Michaelidou,George Christodoulides,Uygar Kilicfor Balanced Automation Systems in Manufacturing. A rapid evolution in a number of areas leading to Intelligent Manufacturing Systems has been observ@d in recent years. Significant efforts are being spent on this research area, namely in terms of international cooperative projects, like the IMS init作者: 珠寶 時間: 2025-3-25 19:32 作者: filicide 時間: 2025-3-25 22:54
Nikoletta-Theofania Siamagka,George Christodoulides,Nina Michaelidouased on imagery and Augmented Reality (AR) can prove to be of great help when discovering a new urban environment and observing the evolution of the natural environment. The study’s support is naturally the Smartphone which in just a few years has become our most familiar device, which we take with 作者: vibrant 時間: 2025-3-26 02:27
Instilling a Desire to Learn: The Importance of a Well Designed Course,, I strive to (1) have well designed courses, (2) use a variety of tools and techniques, (3) include practical applications of theory, and (4) lead the students by example..A well designed course provides the foundation from which students structure their learning. The course must have clear objecti作者: 潛伏期 時間: 2025-3-26 06:21 作者: 粗糙濫制 時間: 2025-3-26 09:16 作者: 天真 時間: 2025-3-26 12:52
Mental Imagery and Its Determinants as Factors of Consumers Emotional and Behavioral Responses: Siting where trying the product is initially ‘imaginary’. This quasi-sensory or quasi-perceptive experience that the individual is aware of, develops in the absence of conditions for real and authentic stimulation. For several years marketing research has tried to understand the various influences ment作者: 小隔間 時間: 2025-3-26 18:47
Online International Outshopping Experience: Proposition of a Research Model, Internet has a role in redefining the commercial universe, by reducing distance electronically. However, if buying on the Internet has been widely studied in the marketing literature (e.g., Gefen et al. 2003), and if offline cross-border purchasing has received increased attention in recent years (作者: 吹牛大王 時間: 2025-3-26 21:48
How Can an Assortment Be Reduced Without Changing the Perception of Variety? A Study of the Isolate saturation of retail space and on the other the growing number of hard discount and convenience stores. Hence the need to reduce costs and consequently the assortments offered in all existing formats of mass food retailing. In this context, many studies focus on all decisions concerning the selecti作者: 制定法律 時間: 2025-3-27 04:38 作者: Accessible 時間: 2025-3-27 09:20 作者: farewell 時間: 2025-3-27 11:07
Practices of Business Sustainability: Models and Cases,ainable business models) and organizational challenges (i.e. difficulties associated with the planning, implementation and evaluation of sustainable business models in the marketplace and society); and (ii) the evolution of economic effects, social boundaries and environmental actions in sustainable作者: crescendo 時間: 2025-3-27 13:45 作者: 平靜生活 時間: 2025-3-27 20:43 作者: 疏忽 時間: 2025-3-28 02:00 作者: 閑蕩 時間: 2025-3-28 04:51
Re-engineering the Brand Portfolio Following Mergers and Acquisitions (M&A): A Conceptual Frameworkillustrated by regular additions and deletions to product portfolios. Environmental change may open up opportunities to expand the product portfolio into new market segments, or it may cause some previously successful brands in the portfolio to lose their attractiveness (Hill et al. 2005).作者: 邊緣 時間: 2025-3-28 06:31
Investigating Global and Traditional Hispanic Culture in Hispanic TV Advertisements,globalization. To address this theoretical gap in the advertising literature, we draw knowledge from semiology to evaluate the plots and stories used in promoting local traditional Hispanic culture and global culture in advertisements from Spanish language network television in the United States..St作者: 浮雕寶石 時間: 2025-3-28 11:50
Is Our Understanding of Other-Emerging Markets Blurred by Bric-focused Market Characteristics? ShetIC emerging markets to “other-emerging markets.” BRIC emerging markets include Brazil, Russia, India and China. According to Sheth (2011), other-emerging markets include countries in the Middle East, Latin America, Central Asia and Africa. The popularization and overgeneralization of market characte作者: 小歌劇 時間: 2025-3-28 16:31
An Examination of Cultural Influences in Green Environmental Behaviour in India and the United Statonmental sustainable behaviors. This research contributes to the literature by investigating some cultural antecedents of environmental concerns and pro-environmental behavior in two different, somewhat dichotomous cultures. Our proposed model suggests that cultural differences measured at the indiv作者: 連鎖,連串 時間: 2025-3-28 22:12 作者: palette 時間: 2025-3-29 01:10 作者: abject 時間: 2025-3-29 05:35
The Impact of Comparative Affective States on Online Brand Perceptions: The Moderating Role of Cultlliot and Fowell 2000; Lim et al. 2008), there is little systematic research to date that examines affective states as a whole in the online environment. This study builds on the recent work by Christodoulides et al. (2013), which identifies comparative (online/offline) affective states as an approp作者: reperfusion 時間: 2025-3-29 11:18
https://doi.org/10.1007/978-3-319-11815-4Academy of Marketing Science; Customer Behavior; Marketing Engagement; Marketing Strategy; Quantitative 作者: Glaci冰 時間: 2025-3-29 12:10
978-3-319-79173-9The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerl作者: Expediency 時間: 2025-3-29 18:08
Let‘s Get Engaged! Crossing the Threshold of Marketing’s Engagement Era978-3-319-11815-4Series ISSN 2363-6165 Series E-ISSN 2363-6173 作者: Inkling 時間: 2025-3-29 21:50 作者: 不近人情 時間: 2025-3-30 00:14 作者: 恩惠 時間: 2025-3-30 06:39
Developments in Marketing Science: Proceedings of the Academy of Marketing Sciencehttp://image.papertrans.cn/l/image/585288.jpg作者: DNR215 時間: 2025-3-30 08:18
s and hydrogeological factors led to the catastrophic event. The landslide occurred in along the south faces of the mine, resulting to extended collapses, destruction of mining machinery, evacuation of the adjacent Anargyri village and a big financial impact. Landsat 8 and Sentinel-2 satellite data 作者: FEIGN 時間: 2025-3-30 14:52
Anne L. Roggeveenand that these differences can be measured through geostatistical analysis. Conceptually one could be able to monitor changes in human behaviour and activity in nearly true time by using indicators derived from outside the clinical health services. This type of more up-to-date and geographically pre作者: mitten 時間: 2025-3-30 18:21 作者: 匯總 時間: 2025-3-30 23:13
Madhu Viswanathanto perform under adverse weather, such as heavy precipitation and winds. From the findings, there are lack of studies that mentioned about the capability of aerial platform in rough weather conditions. Out of all four types of aerial platforms discussed, helikite is seen to be the most suitable devi作者: Ergots 時間: 2025-3-31 04:36 作者: misanthrope 時間: 2025-3-31 08:49 作者: OGLE 時間: 2025-3-31 09:28 作者: 懶惰人民 時間: 2025-3-31 17:00
Charles Ingene,Bulent Mengü?,Linda Priceon making a complicated disaster management problem. To overcome this problem, this paper proposes an integrated model based upon the granular computing and Dempster–Shafer to extract classification rules for classification of urban areas regarding seismic vulnerability. One of the significant prope作者: inundate 時間: 2025-3-31 18:37 作者: doxazosin 時間: 2025-4-1 01:28
G?ran Svensson,Juan Carlos Sosa-Varela,Nils Hogevold,Carmen Padin,Carlos Ferro,Beverly Wagner,Daniel artificial intelligence (AI), offers a method- ologyto solve these ill-structuredengineering problems. The emergenceofthe KBS technology can be viewed as the knowledge revolution: other important events that led to increased productivity are the industrial revolution (17th century); the invention o作者: 帳單 時間: 2025-4-1 02:37 作者: Stricture 時間: 2025-4-1 08:42
Edgar Huang,Jing Wang,Tianjiao Liuture of . materials so as to attain a maximal value, where each material is characterized by its .. Although the original problem can be posed in such abstract terms, we shall, at the outset, argue that it can be used to model a host of real-life problems..This Chapter introduces two novel solutions作者: Individual 時間: 2025-4-1 11:45
Silke Bambauer-Sachse,Landisoa E. Rabesonture of . materials so as to attain a maximal value, where each material is characterized by its .. Although the original problem can be posed in such abstract terms, we shall, at the outset, argue that it can be used to model a host of real-life problems..This Chapter introduces two novel solutions作者: 圣人 時間: 2025-4-1 17:17 作者: 多嘴 時間: 2025-4-1 18:57
Adesegun Oyedelejustifies the need for the BASYS conference and the publication of the series of books on Balanced Automation SyStems. The first book of this series focused on the topic of "Architectures and Design Methods", was published in 1995. Mahy of the fundamental aspects of manufacturing, and some prelimina作者: 易彎曲 時間: 2025-4-1 23:05
Bashar S. Gammoh,Anthony C. Koh,Sam C. Okoroafo,Mark Gleimjustifies the need for the BASYS conference and the publication of the series of books on Balanced Automation SyStems. The first book of this series focused on the topic of "Architectures and Design Methods", was published in 1995. Mahy of the fundamental aspects of manufacturing, and some prelimina
