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標(biāo)題: Titlebook: Exploring Omnichannel Retailing; Common Expectations Wojciech Piotrowicz,Richard Cuthbertson Book 2019 Springer Nature Switzerland AG 2019 [打印本頁(yè)]

作者: 衰退    時(shí)間: 2025-3-21 18:44
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作者: 巡回    時(shí)間: 2025-3-21 20:32
https://doi.org/10.1007/978-3-322-85127-7gration, but adjusted to a specific country, culture, market place, customer segment, and/or product characteristics. This chapter maps the other chapters against the main research themes and gives a short overview of the content of each chapter in the book.
作者: 大方不好    時(shí)間: 2025-3-22 01:40
https://doi.org/10.1007/978-3-642-95542-6rkshops: (1) societal context, (2) established research regarding omnichannel consumption, (3) internal omnichannel resources as a driver of sustainable competitive advantage, (4) unique features of an omnichannel strategy as a driver of a differentiated market position, and (5) structural implement
作者: OFF    時(shí)間: 2025-3-22 08:21
https://doi.org/10.1007/978-3-531-92740-4ered similar product using other channels offered by competitors. To create a successful omnichannel strategy, companies need to integrate all the channels and customer touchpoints to provide a consistent experience. Whereas multi-channel has focused on enhancing customer value incorporating digital
作者: Absenteeism    時(shí)間: 2025-3-22 10:18

作者: 埋葬    時(shí)間: 2025-3-22 13:32
https://doi.org/10.1007/978-3-642-94627-1with many potential customers, and a growing middle class that implies business opportunities, there also major challenges, such as access and quality of the transport infrastructure and logistics networks, as well as access to the rural population.
作者: 埋葬    時(shí)間: 2025-3-22 17:06
https://doi.org/10.1007/978-3-531-91429-9land is still at an early stage of development but has strong growth potential and includes online sales of pharmaceuticals and cosmetics. The first Polish online pharmacy was established in 2004. At the beginning of 2016, there were almost 300 pharmacies selling via online mail order, yet the chann
作者: 流動(dòng)性    時(shí)間: 2025-3-22 23:39

作者: Frequency    時(shí)間: 2025-3-23 02:20

作者: 用肘    時(shí)間: 2025-3-23 09:32
Exploring Omnichannel Retailing: Common Expectations and Diverse Reality,gration, but adjusted to a specific country, culture, market place, customer segment, and/or product characteristics. This chapter maps the other chapters against the main research themes and gives a short overview of the content of each chapter in the book.
作者: backdrop    時(shí)間: 2025-3-23 13:37
Crafting an Omnichannel Strategy: Identifying Sources of Competitive Advantage and Implementation Brkshops: (1) societal context, (2) established research regarding omnichannel consumption, (3) internal omnichannel resources as a driver of sustainable competitive advantage, (4) unique features of an omnichannel strategy as a driver of a differentiated market position, and (5) structural implement
作者: 怒目而視    時(shí)間: 2025-3-23 17:20
Does Service Quality Perception in Omnichannel Retailing Matter? A Systematic Review and Agenda forered similar product using other channels offered by competitors. To create a successful omnichannel strategy, companies need to integrate all the channels and customer touchpoints to provide a consistent experience. Whereas multi-channel has focused on enhancing customer value incorporating digital
作者: 胖人手藝好    時(shí)間: 2025-3-23 19:59

作者: Liability    時(shí)間: 2025-3-23 23:24
Development of Omnichannel in India: Retail Landscape, Drivers and Challenges,with many potential customers, and a growing middle class that implies business opportunities, there also major challenges, such as access and quality of the transport infrastructure and logistics networks, as well as access to the rural population.
作者: 在前面    時(shí)間: 2025-3-24 05:14

作者: Corral    時(shí)間: 2025-3-24 06:49
Retail Promotional Communication: The Comparative Effectiveness of Print Versus Online,ng to measure the effectiveness of print versus online store flyers. Findings indicate that 80% of customers respond equally to print versus online, while 20% of the customers display a higher response to print.
作者: CLOWN    時(shí)間: 2025-3-24 14:44

作者: optic-nerve    時(shí)間: 2025-3-24 18:21

作者: folliculitis    時(shí)間: 2025-3-24 22:56

作者: Expertise    時(shí)間: 2025-3-25 02:25

作者: 頌揚(yáng)本人    時(shí)間: 2025-3-25 06:54
Futurising the Physical Store in the Omnichannel Retail Environment,ion to places for interaction in which the different channels of the retailer come together via the technology. This challenges the traditional notions of retail format, retail place, and retail design.
作者: follicle    時(shí)間: 2025-3-25 07:47
Book 2019nized as an emerging retail trend, the articles in this book fill an important gap in research on the topic. Providing readers with essential insights on the omnichannel strategy and its implementation, the book will also stimulate academic discussion on this emerging trend..
作者: capillaries    時(shí)間: 2025-3-25 13:33

作者: MURAL    時(shí)間: 2025-3-25 16:35

作者: 靦腆    時(shí)間: 2025-3-25 21:03

作者: 嚴(yán)厲批評(píng)    時(shí)間: 2025-3-26 00:29

作者: 駕駛    時(shí)間: 2025-3-26 04:55

作者: Inveterate    時(shí)間: 2025-3-26 10:16

作者: modifier    時(shí)間: 2025-3-26 13:25

作者: 提升    時(shí)間: 2025-3-26 18:28

作者: Rankle    時(shí)間: 2025-3-26 22:57

作者: magnate    時(shí)間: 2025-3-27 03:45
Does Service Quality Perception in Omnichannel Retailing Matter? A Systematic Review and Agenda forg on establishing seamless omnichannel service experience. Omnichannel retailing is not only addition of channels, rather integration of service elements, price, promotion, product assortment, information and transactional data within all available channels of a company. Within omnichannel retailing
作者: Substance-Abuse    時(shí)間: 2025-3-27 08:11
Drivers for Channel Integration and Omnichannel Strategy: Evidence from the Leading Grocery Retaileire retail supply chain. Customers are seeking a seamless shopping experience, and insisting on uninterrupted business processes. In this regard, to improve service, it is clear that the Business-to-Business (B2B) context would benefit from a deeper understanding of the Business-to-Customer (B2C) re
作者: 貞潔    時(shí)間: 2025-3-27 09:56
Development of Omnichannel in India: Retail Landscape, Drivers and Challenges,m physical stores to e-commerce, multi-channel, and omnichannel retailing. It highlights the steps that need to be contemplated by retailers moving towards building an omnichannel strategy. The challenges that e-commerce players face while operating in this retail landscape are examined. The charact
作者: 值得    時(shí)間: 2025-3-27 15:33
,The Development of Digital Distribution Channels in Poland’s Retail Pharmaceutical Market,ceutical market in Central and Eastern Europe. Pharmaceutical industry is one of the most innovative and fastest growing sectors in Poland, worth an estimated 6 billion euros in 2014. The over-the-counter (OTC) medicines market is significant and is expected to develop as the most attractive segment
作者: Gene408    時(shí)間: 2025-3-27 18:08
The Use of Mobile Technologies in Physical Stores: The Case of Fashion Retailing,digital and physical retail environments. Mobile technology is increasingly integrated into the physical retail store. By incorporating digital features into the store environment, retailers aim to exceed customer expectations, compete more effectively with online pure-players and offer a unique sho
作者: 土坯    時(shí)間: 2025-3-28 01:46
Futurising the Physical Store in the Omnichannel Retail Environment,hannel evolution of the format in the near future, from an industry perspective. This chapter has two main objectives: firstly, to explore the current situation of the physical store format in terms of experience, integration with other channels, the role of technology, and consumer’ expectations; s
作者: FELON    時(shí)間: 2025-3-28 03:23

作者: deforestation    時(shí)間: 2025-3-28 09:24
A Framework for Omnichannel Differentiation Strategy. Integrating the Information Delivery and Proding better products and service delivery anytime, anywhere. Thus, companies and retailers are driven to a new model of business, omnichannel. However, delivering an omnichannel solution is a challenging effort. It requires unique strategies for implementation success. In this chapter, we present the
作者: debase    時(shí)間: 2025-3-28 13:29

作者: 壓迫    時(shí)間: 2025-3-28 16:56

作者: 凝乳    時(shí)間: 2025-3-28 20:25

作者: goodwill    時(shí)間: 2025-3-29 00:59
Springer Nature Switzerland AG 2019
作者: 排名真古怪    時(shí)間: 2025-3-29 03:53
https://doi.org/10.1007/978-3-322-85127-7to introduce the chapters included in this book. This book includes, in addition to the introduction, eleven chapters. Chapter coverage reflects the diversity of retailing, with papers from Europe, North America, and Asia. Different retail sectors and product groups are analysed, including fashion,
作者: 彩色    時(shí)間: 2025-3-29 09:23
https://doi.org/10.1007/978-3-642-95542-6channels. Scholars have studied omnichannel consumption extensively, but there is a need for research on the sources of competitiveness and the potential implementation barriers associated with omnichannel strategies. The purpose of this chapter is to broaden the applicability of omnichannel retaili
作者: GENRE    時(shí)間: 2025-3-29 14:11

作者: 高貴領(lǐng)導(dǎo)    時(shí)間: 2025-3-29 16:54

作者: 細(xì)胞    時(shí)間: 2025-3-29 23:34

作者: BRAVE    時(shí)間: 2025-3-30 01:06

作者: Bone-Scan    時(shí)間: 2025-3-30 06:19
https://doi.org/10.1007/978-3-531-91429-9ceutical market in Central and Eastern Europe. Pharmaceutical industry is one of the most innovative and fastest growing sectors in Poland, worth an estimated 6 billion euros in 2014. The over-the-counter (OTC) medicines market is significant and is expected to develop as the most attractive segment
作者: 音樂(lè)學(xué)者    時(shí)間: 2025-3-30 11:55

作者: 排他    時(shí)間: 2025-3-30 15:15





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