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標(biāo)題: Titlebook: Ethics, Social Responsibility and Sustainability in Marketing; Ipek Altinbasak-Farina,Sebnem Burnaz Book 2019 The Editor(s) (if applicable [打印本頁]

作者: 稀少    時間: 2025-3-21 17:39
書目名稱Ethics, Social Responsibility and Sustainability in Marketing影響因子(影響力)




書目名稱Ethics, Social Responsibility and Sustainability in Marketing影響因子(影響力)學(xué)科排名




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書目名稱Ethics, Social Responsibility and Sustainability in Marketing被引頻次




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書目名稱Ethics, Social Responsibility and Sustainability in Marketing年度引用




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書目名稱Ethics, Social Responsibility and Sustainability in Marketing讀者反饋




書目名稱Ethics, Social Responsibility and Sustainability in Marketing讀者反饋學(xué)科排名





作者: Acupressure    時間: 2025-3-21 23:09

作者: separate    時間: 2025-3-22 00:38
Consumer Perceptions and Responsiveness Toward CSR Activities: A Sectoral Outlookndency for buying from companies which have successful corporate social responsibility activities, companies started to realize that performing social responsibility projects and activities is one of their most important responsibilities and they can use CSR as a tool to enhance their brand image an
作者: Dislocation    時間: 2025-3-22 06:59
Analyzing the Effect of Corporate Social Responsibility Perception on Organizational Identification been taken up with many concepts. The aim of this chapter is to debate the impact of corporate social responsibility on organizational identification. CSR cares for social benefit on a voluntary basis. The benefits of organizational identity and identification cannot be denied because employees who
作者: 最有利    時間: 2025-3-22 08:45

作者: Foreknowledge    時間: 2025-3-22 14:26
Psychological Barriers to Environmentally Responsible Consumptionnsumption practices are presumed to eliminate or at least alleviate human-induced environmental problems. However, motivating the responsible consumption is not easily given the structural and psychological barriers for those behaviors. Although promoting factors have received considerable attention
作者: Foreknowledge    時間: 2025-3-22 17:42
Corporate Social Responsibility in Packaging: Environmental and Social Issuesrder to reach consumers with social responsibility who attaches importance to this issue. Companies also use packaging, which is often used as a means of marketing communication, to promote their corporate social responsibility projects to the consumers. In this chapter, social responsibility in pac
作者: resuscitation    時間: 2025-3-22 22:00
A Study on the Impact of Mandatory Provisions on CSR Strategies of Indian Companiesory provision has, however, raised several important questions about the way CSR is perceived and implemented. The proposed research intends to look at a few such issues; such as (1) whether such mandatory provisions have diluted the voluntary spirit inherent in CSR, (2) whether there is any differe
作者: LINE    時間: 2025-3-23 04:23

作者: 不適    時間: 2025-3-23 08:45

作者: –FER    時間: 2025-3-23 13:43

作者: Spartan    時間: 2025-3-23 15:29
Sustainability Practices of Higher Education Institutions—An Analysis from a Developing Countryheir principles and practices. Sustainability practices of higher education institutions encompass environmental, social and economic aspects. Universities integrate sustainable development through institutional, educational, research, outreach and partnership, social and campus operations. This stu
作者: 臭了生氣    時間: 2025-3-23 20:23
Dynamics of Sustainable Entrepreneurship: A Proposed 4S Modelle development. For this purpose, activities of sustainable entrepreneurship of two firms operating in Turkey are examined. Considering the theoretical basis of the concept sustainable entrepreneurship and the practical studies on the subject, a new model called 4S has been developed involving econo
作者: 帶子    時間: 2025-3-23 22:54
Developing Sustainable Strategies at the Base of the Pyramid. This chapter argues that it is important for firms to listen to the voices of the BoP consumers, specifically to understand how they view for-profit firms seeking to reconcile profit motivations with alleviating poverty. The study draws on qualitative research conducted with 15 consumers of microf
作者: 土坯    時間: 2025-3-24 03:05
Book 2019unity, and competitive advantage. Finding and following social initiatives as a part of the key business model is proved to be one of the competitive strengths in many instances. This book covers different issues related to ethics, social responsibility and sustainability in marketing and presents d
作者: genuine    時間: 2025-3-24 08:42

作者: attenuate    時間: 2025-3-24 12:23
Defining Technological Literacyate social responsibility (CSR) activities explain the employees’ organizational identification. In addition, it has been determined that the employees’ CSR perceptions differ according to demographic specifications and seniority, but they do not differ according to age, gender, and position.
作者: AMBI    時間: 2025-3-24 17:29

作者: 形上升才刺激    時間: 2025-3-24 19:51
Tindara Addabbo,Edoardo Ales,Iacopo Senatori sources for a sample of 30 companies. Data analysis was carried out to examine the aforementioned objectives. This research intends to establish whether Companies Act 2013 will bring about meaningful changes in the way CSR is perceived and implemented in India by the Indian companies.
作者: 裝勇敢地做    時間: 2025-3-25 01:04
https://doi.org/10.1007/978-981-10-1613-4 quality of the brand variables. The results indicate that when brands alliance with a good reputation non-profit consumers tend to be more positive to brands according to their demographic characteristics.
作者: obsolete    時間: 2025-3-25 03:50
https://doi.org/10.1007/978-3-642-31994-5ctively, reveal that the VS lifestyle of university students reflects a multidimensional aspect. After purification processes, the scale that is presented in this study consists of four sub dimensions as the Responsible Shopper, the Local Shopper, the Yoda, and the No Media. Taking into consideratio
作者: Encumber    時間: 2025-3-25 07:54

作者: 向外才掩飾    時間: 2025-3-25 12:01
Die Sicherheit von Automatisierungssystemen,nce, whereas institutional and campus-related sustainability practices receive less attention. The findings of this study also indicate that the various sustainability scores of the universities differ in terms of their ownership type, age, and size.
作者: fluoroscopy    時間: 2025-3-25 17:34
Inverted Definitions and Their UsesBoP debates will not only increase their robustness but also generates new and innovative thinking to support marketing managers who seek to engage in BoP contexts but are unsure of the tendentious question of poverty alleviation whilst making profits.
作者: 貧窮地活    時間: 2025-3-25 21:44
Ethics, Social Responsibility and Sustainability in Marketing
作者: ALB    時間: 2025-3-26 02:28
Consumer Perceptions and Responsiveness Toward CSR Activities: A Sectoral Outlook 388 validated questionnaires. The results show that consumers have significantly different perceptions and reactions toward CSR activities. Their perceptions of CSR form brand perceptions such as brand image and trust. Brand perceptions are affective on brand attitude, and brand attitude is affecti
作者: 恃強(qiáng)凌弱    時間: 2025-3-26 07:57
Analyzing the Effect of Corporate Social Responsibility Perception on Organizational Identification ate social responsibility (CSR) activities explain the employees’ organizational identification. In addition, it has been determined that the employees’ CSR perceptions differ according to demographic specifications and seniority, but they do not differ according to age, gender, and position.
作者: fatty-streak    時間: 2025-3-26 10:00

作者: 防御    時間: 2025-3-26 13:33

作者: avulsion    時間: 2025-3-26 16:49
Non-profit Foundation and Brand Alliances as a Reputation Management Tool quality of the brand variables. The results indicate that when brands alliance with a good reputation non-profit consumers tend to be more positive to brands according to their demographic characteristics.
作者: 相符    時間: 2025-3-26 22:19

作者: ALTER    時間: 2025-3-27 01:35

作者: 使成核    時間: 2025-3-27 06:29

作者: 誘導(dǎo)    時間: 2025-3-27 09:36

作者: 出生    時間: 2025-3-27 15:19

作者: 摸索    時間: 2025-3-27 19:25

作者: 枕墊    時間: 2025-3-28 00:28
Dynamics of Sustainable Entrepreneurship: A Proposed 4S Modelindings of the research show that firms’ accomplice a cost lowering production with a technology that increases source efficiency, and this increases both the firms’ competition force and profitability and fulfills the social and economic responsibilities.
作者: 搜集    時間: 2025-3-28 02:55
https://doi.org/10.1007/978-1-4899-7424-2eived believability and perceived deviancy in online reviews, in terms of perceived ethicality of the company. The outcomes of the study are expected to provide a novel approach to the online competition strategy through consideration of the long-term value co-destruction for organizations in the competitive marketplace.
作者: heterogeneous    時間: 2025-3-28 08:42
Liquid Love, or On Five Premodern Songs of , to Universities in their CSR practices. This study makes two main contributions with the evidence from Istanbul Bilgi University case: (1) discuss the effectiveness of UNGC as a guideline for universities in developing CSR practices in their business operations and (2) discuss how UNGC helps to make universities’ CSR implications visible.
作者: 群島    時間: 2025-3-28 13:41
Competitive Deviance from Ethicality: A Focus on Online Settingseived believability and perceived deviancy in online reviews, in terms of perceived ethicality of the company. The outcomes of the study are expected to provide a novel approach to the online competition strategy through consideration of the long-term value co-destruction for organizations in the competitive marketplace.
作者: 松軟    時間: 2025-3-28 14:42
The Contribution of the UNGC to Develop CSR Strategies in Higher Education Industry: A Case Study to Universities in their CSR practices. This study makes two main contributions with the evidence from Istanbul Bilgi University case: (1) discuss the effectiveness of UNGC as a guideline for universities in developing CSR practices in their business operations and (2) discuss how UNGC helps to make universities’ CSR implications visible.
作者: 欄桿    時間: 2025-3-28 19:31

作者: painkillers    時間: 2025-3-29 01:45

作者: deciduous    時間: 2025-3-29 04:55
2509-7873 hical consumerism.Sheds light on the role of marketing in heThis book addresses the rising concept of 21st century societal marketing which entails that marketers should fulfill the needs of their target group in ways that enhance the well-being of a society as a whole. In the past, social responsib
作者: 植物學(xué)    時間: 2025-3-29 09:04
Heather Bozant Witcher,Amy Kahrmann Husebycharacteristics are examined. As for the data collection, we have conducted a face-to-face survey on 661 participants through convenience sampling. Analysis of the research model developed for the study proceeds by using structural equation modeling. Theoretical and management implications associated with the abovementioned results are discussed.
作者: diathermy    時間: 2025-3-29 15:14

作者: Coronary-Spasm    時間: 2025-3-29 19:02
Book 2019in ways that enhance the well-being of a society as a whole. In the past, social responsibility and corporate ethics may not have been the key elements of corporate and business strategy. However, in the last decade the picture has changed dramatically. Consumers are more concerned about ethical iss
作者: Melanoma    時間: 2025-3-29 20:01
Heather Bozant Witcher,Amy Kahrmann Husebyts and consequences of ethics domain of behavioral intentions of consumers living in Turkey. In this framework, consumers’ ethical and environmental values as well as political efficacy are defined as antecedents on the ethical domain of consumer behaviors. Also, the moderating roles of demographic
作者: excursion    時間: 2025-3-30 00:45

作者: 厚顏無恥    時間: 2025-3-30 06:21
Defining Street Gangs in the 21st Centuryndency for buying from companies which have successful corporate social responsibility activities, companies started to realize that performing social responsibility projects and activities is one of their most important responsibilities and they can use CSR as a tool to enhance their brand image an
作者: 獸皮    時間: 2025-3-30 11:46
Defining Technological Literacy been taken up with many concepts. The aim of this chapter is to debate the impact of corporate social responsibility on organizational identification. CSR cares for social benefit on a voluntary basis. The benefits of organizational identity and identification cannot be denied because employees who
作者: Obsequious    時間: 2025-3-30 12:31
Liquid Love, or On Five Premodern Songs of ,pants and other stakeholders from over 170 countries. Becoming the largest voluntary corporate social responsibility initiative in the world and having approximately 440 academic participants, UNGC published “UNGC for Higher Education Institutions” (HEI), a guide book for higher education institutio




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