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標(biāo)題: Titlebook: Differential Games in Marketing; Steffen J?rgensen,Georges Zaccour Book 2004 Springer Science+Business Media New York 2004 Advertising.gam [打印本頁]

作者: malfeasance    時間: 2025-3-21 19:02
書目名稱Differential Games in Marketing影響因子(影響力)




書目名稱Differential Games in Marketing影響因子(影響力)學(xué)科排名




書目名稱Differential Games in Marketing網(wǎng)絡(luò)公開度




書目名稱Differential Games in Marketing網(wǎng)絡(luò)公開度學(xué)科排名




書目名稱Differential Games in Marketing被引頻次




書目名稱Differential Games in Marketing被引頻次學(xué)科排名




書目名稱Differential Games in Marketing年度引用




書目名稱Differential Games in Marketing年度引用學(xué)科排名




書目名稱Differential Games in Marketing讀者反饋




書目名稱Differential Games in Marketing讀者反饋學(xué)科排名





作者: 受辱    時間: 2025-3-21 21:47

作者: BAIL    時間: 2025-3-22 03:23
0923-6716 tial games in advertising, pricing, and marketing channels, as well as with marketing-production and pricing-advertising interfaces. It provides also a tutorial on main concepts in differential games.978-1-4613-4724-8978-1-4419-8929-1Series ISSN 0923-6716 Series E-ISSN 2199-1057
作者: ostensible    時間: 2025-3-22 05:07

作者: Genetics    時間: 2025-3-22 09:19
Book 2004 25 years ago and the literature has now reached an extent and a maturity that makes it natural to take stock. .The book deals with differential games in advertising, pricing, and marketing channels, as well as with marketing-production and pricing-advertising interfaces. It provides also a tutorial on main concepts in differential games.
作者: overhaul    時間: 2025-3-22 14:44

作者: overhaul    時間: 2025-3-22 17:27
https://doi.org/10.1007/978-3-7908-1972-4 solution of these control problems leads to the characterization of an equilibrium of the game. In cooperative differential games, a Pareto optimal solution can be identified by optimal control methods, by constructing a joint payoff functional for the players.
作者: 傲慢人    時間: 2025-3-22 21:47

作者: Electrolysis    時間: 2025-3-23 01:57

作者: 斷言    時間: 2025-3-23 08:13

作者: CHOKE    時間: 2025-3-23 11:56

作者: 為寵愛    時間: 2025-3-23 17:42
https://doi.org/10.1007/978-3-319-57496-7have been concerned with a range of topics in strategic pricing: new product pricing, entry problems, the effects of cost experience on optimal pricing policies, as well as pricing in distribution channels. The need for a dynamic approach when analyzing real world marketing problems essentially stems from the presence of two phenomena, . and ..
作者: 要塞    時間: 2025-3-23 19:24
Thomas de Graaff,Caroline Rodenburg a static or a period-by-period approach. In this regard, the use of differential games has been a significant contribution to marketing science literature (Rao (1990), Erickson (1992)). Over the last 25 years, an important stream of research on the optimal planning of marketing efforts in competiti
作者: 想象    時間: 2025-3-24 01:24
https://doi.org/10.1007/978-3-7908-1972-4nt to look at a normal form representation of the game. It turns out that the latter can be analyzed by techniques of optimal control theory (typically, the maximum principle and Hamilton-Jacobi-Bellman equations of dynamic programming). In a noncooperative game, given the other players’ choice of s
作者: 狼群    時間: 2025-3-24 05:43
https://doi.org/10.1007/978-3-319-57496-7selling. The planning of advertising involves a number of decisions concerning advertising budgets, media and copy selection, and the timing of advertising efforts. A key empirical issue here is to ascertain the effects of advertising media and copy.
作者: Hemoptysis    時間: 2025-3-24 07:44
https://doi.org/10.1007/978-3-319-57496-7continuous time. The result is a rich theory which explains a variety of dynamic patterns of pricing … ”. ., where applications of differential games have been concerned with a range of topics in strategic pricing: new product pricing, entry problems, the effects of cost experience on optimal pricin
作者: 忍受    時間: 2025-3-24 14:19

作者: 無禮回復(fù)    時間: 2025-3-24 16:11
The Role of Railways in Rural Developmentrketing variables, for example, production, inventories, investments, and financing. Other works study multiple marketing instruments (notably the price-advertising interaction). This chapter discusses the following topics:
作者: 描述    時間: 2025-3-24 21:59

作者: 遺產(chǎn)    時間: 2025-3-25 02:08
Advertising Models,selling. The planning of advertising involves a number of decisions concerning advertising budgets, media and copy selection, and the timing of advertising efforts. A key empirical issue here is to ascertain the effects of advertising media and copy.
作者: 領(lǐng)帶    時間: 2025-3-25 05:41

作者: 從容    時間: 2025-3-25 10:45

作者: 微生物    時間: 2025-3-25 12:11

作者: 公共汽車    時間: 2025-3-25 17:53
https://doi.org/10.1007/978-3-319-57496-7selling. The planning of advertising involves a number of decisions concerning advertising budgets, media and copy selection, and the timing of advertising efforts. A key empirical issue here is to ascertain the effects of advertising media and copy.
作者: 辮子帶來幫助    時間: 2025-3-25 21:53

作者: 圓桶    時間: 2025-3-26 01:33

作者: 改良    時間: 2025-3-26 05:21

作者: Hyaluronic-Acid    時間: 2025-3-26 08:47

作者: Gene408    時間: 2025-3-26 13:26

作者: 改變    時間: 2025-3-26 18:26

作者: Radiation    時間: 2025-3-26 23:11

作者: 合法    時間: 2025-3-27 04:17
Advertising Models,selling. The planning of advertising involves a number of decisions concerning advertising budgets, media and copy selection, and the timing of advertising efforts. A key empirical issue here is to ascertain the effects of advertising media and copy.
作者: 文字    時間: 2025-3-27 08:49

作者: POINT    時間: 2025-3-27 10:33
Models of Marketing Channels,litating role in contracting and moving the products to the final consumer. In recent years there has been a considerable interest in the concept of Supply Chain Management (SCM). The idea here is to take an integrated view of the channel, stressing the benefits of coordinated actions and informatio
作者: 確保    時間: 2025-3-27 17:36

作者: GEN    時間: 2025-3-27 19:25
Conclusions,, the importance of . studies, the use of . methods to gain insights into large-size models, the incorporation of the . that prevail in real world competition, and the possibilities of applying more realistic ..
作者: 圓桶    時間: 2025-3-27 23:11

作者: DRAFT    時間: 2025-3-28 05:42

作者: Blatant    時間: 2025-3-28 06:39
Michael Voigtl?nderst der Lohn einer Mitarbeiterin in einer Praxis ein Zeitlohn, d. h. für einen bestimmten Zeitraum wird ein vereinbartes Entgelt bezahlt. Wo Pr?mien an die Mitarbeiter bezahlt werden, die vom Arbeitsumfang abh?ngen, wie z. B. bei einer Pr?mie für jeden Krankenschein über einer bestimmten Grenze, da t
作者: cacophony    時間: 2025-3-28 14:00

作者: 占線    時間: 2025-3-28 16:56
https://doi.org/10.1007/978-3-211-99683-6an resolve up to 5,000 different proteins simultaneously (~2,000 proteins routinely), and detect and quantify <1 ng of protein per spot. Here, we describe the latest developments for a more complete analysis of biological fluids.
作者: AFFIX    時間: 2025-3-28 19:42

作者: nettle    時間: 2025-3-29 00:08
Phase-Locked Loop Fundamentals,iguities, diversity and uncertainties of emerging professional practices? Opportunities are identified that allow learners and educators to take ownership of and some sense of control over their emerging practice within uncertain and rapidly changing times. An argument is presented for a .: A new le




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