標題: Titlebook: Designing Luxury Brands; The Science of Pleas Diana Derval Book 20181st edition Springer International Publishing AG, part of Springer Natu [打印本頁] 作者: 尤指植物 時間: 2025-3-21 19:29
書目名稱Designing Luxury Brands影響因子(影響力)
作者: Induction 時間: 2025-3-21 20:31
2192-8096 cent, and shine.Offers templates for creating attractive luxThis book shows how to build successful luxury brands using the power of sensory science and neuro-physiology. The author introduces – based on inspiring business cases like Tesla, Louis Vuitton, Chanel, Hermès, Moncler, Louboutin, or Sofit作者: LIMIT 時間: 2025-3-22 04:07 作者: Resistance 時間: 2025-3-22 07:46 作者: Feckless 時間: 2025-3-22 09:31
https://doi.org/10.1007/978-3-319-71557-5Consumer Behavior; Luxury; Luxury Brands; Marketing; Product Development; Shopping Behavior作者: 矛盾心理 時間: 2025-3-22 13:25
978-3-030-10075-9Springer International Publishing AG, part of Springer Nature 2018作者: 矛盾心理 時間: 2025-3-22 17:09
Theresa Amado Eckstein,Emilyn CabandaIn this chapter, we discover, through the iPhone, Tesla, and Harley Davidson cases, that in luxury also, size matters, and how hormones, male-to-male competition, and the sense of vibration have an impact on the luxury industry. We will also see how to profile and deeply connect with luxury shoppers using the Persona framework.作者: Morphine 時間: 2025-3-23 00:02 作者: 蜿蜒而流 時間: 2025-3-23 05:09 作者: 死亡 時間: 2025-3-23 07:42 作者: 微生物 時間: 2025-3-23 10:56 作者: gruelling 時間: 2025-3-23 16:32 作者: 退潮 時間: 2025-3-23 21:08
Understanding Luxury Shoppers,In this chapter, we discover, through the iPhone, Tesla, and Harley Davidson cases, that in luxury also, size matters, and how hormones, male-to-male competition, and the sense of vibration have an impact on the luxury industry. We will also see how to profile and deeply connect with luxury shoppers using the Persona framework.作者: 招募 時間: 2025-3-24 01:04
Identifying Profitable Markets,In this chapter, we investigate the neuroscience behind status-seeking, the sense of motion, and the different reactions towards luxury from one country to another, with the Moncler, Stella McCartney, and Yacht case. We will use the Benefits framework to predict and address luxury shoppers’ most hidden demands.作者: larder 時間: 2025-3-24 05:54
Finding the Right Positioning,In this chapter, with the Kate Spade, Porsche, and Grand Optics cases, we dig into the physiology of female-to-female competition, explain why some luxury products are must-haves worth over budget spending, and explore the sense of colors. We will then spot the true competitors and best place to be in the luxury market using the Positioning map.作者: STERN 時間: 2025-3-24 07:03
Designing Luxury Brands,In this chapter, inspired by the Swarovski and Louboutin cases, we analyze the role of shiny in luxury and in the mate selection process, and unveil the magnetic sense. We learn how to design unique and appealing luxury items using the Brands codes.作者: 致敬 時間: 2025-3-24 13:31 作者: 跳脫衣舞的人 時間: 2025-3-24 17:45
Building Iconic Brands,In this chapter, we dissect the sense of smell and see how brands like Chanel, Maxim’s de Paris, and Montblanc involve celebrities and turn trends into classics, making the most of our biochemical urge to imitate successful individuals. We also use the Influencers’ map to find the right brand ambassadors.作者: 束縛 時間: 2025-3-24 22:16
Diana DervalBased on the latest neuroscientific findings on how to design appealing luxury brands in terms of color, contrast, shape, material, sound, scent, and shine.Offers templates for creating attractive lux作者: squander 時間: 2025-3-25 01:59
Management for Professionalshttp://image.papertrans.cn/d/image/268963.jpg作者: cyanosis 時間: 2025-3-25 06:32
2192-8096 various practical examples and experiments, readers will be able to build, revamp, or expand luxury brands and look?at luxury from a new angle. ? ?978-3-030-10075-9978-3-319-71557-5Series ISSN 2192-8096 Series E-ISSN 2192-810X 作者: 易彎曲 時間: 2025-3-25 09:27
Arthur Zimmermanne, the Kahliellidae, and some taxa of unknown position in the hypotrichs..?.Gonostomum. was previously misclassified in the Oxytrichidae because its type species .Gonostomum affine. has basically an 18-cirri pattern, which is dominant in the oxytrichids. A new hypothesis, considering also molecular 作者: 黃油沒有 時間: 2025-3-25 12:53 作者: Ingrained 時間: 2025-3-25 16:46 作者: Anthology 時間: 2025-3-25 22:09 作者: Ferritin 時間: 2025-3-26 03:10
Internal Reflections in Diffusive Median such media are well described by the so-called .. This transport equation, which was derived long ago by astrophysicists, is equivalent to a diffusion equation, as far as long-distance properties are concerned. This diffusive behavior can also be obtained by summing the dominant scattering process作者: 能得到 時間: 2025-3-26 04:59 作者: Herd-Immunity 時間: 2025-3-26 11:55 作者: Armada 時間: 2025-3-26 16:43
Nutritional Contents of Wild Edible Vegetables,chapter shows nutritional components including dry matter, crude proteins, fats, fibers, carbohydrate contents, ash, and energy value of each vegetable species, while at the end of this chapter comparative assessment of nutritional contents in reported vegetables is mentioned.作者: Delectable 時間: 2025-3-26 18:39 作者: Incisor 時間: 2025-3-26 21:45
Structuring Data,m and overloading. We will conclude the chapter with some questions about storage management (garbage collection), which is not, strictly speaking, a topic about data types but which well complements the examination of pointers which we must undertake.作者: AVID 時間: 2025-3-27 05:09
So?a Szomolányi,Grigorij Meseznikovintensively industrialized nations. The problem of waste disposal can only increase. A total of 14 million tons of garbage is predicted for the year 2000. This is a three-fold increase in thirty years, and even then does not include sewage, agricultural wastes, much industrial waste, nor abandoned a作者: nominal 時間: 2025-3-27 06:48 作者: 凈禮 時間: 2025-3-27 09:40
Sebastian M?llertudents, in ?elds of engineering and mathematics related to robot theory, design, control and application. All the contributions had been rigorously reviewed by independent reviewers and ?978-90-481-7234-4978-1-4020-4941-5作者: theta-waves 時間: 2025-3-27 16:47 作者: progestogen 時間: 2025-3-27 20:19 作者: 容易生皺紋 時間: 2025-3-28 00:06
