標(biāo)題: Titlebook: Consumer Brand Relationships in Tourism; An International Per Raouf Ahmad Rather Book 2024 The Editor(s) (if applicable) and The Author(s), [打印本頁] 作者: FORGE 時間: 2025-3-21 16:14
書目名稱Consumer Brand Relationships in Tourism影響因子(影響力)
書目名稱Consumer Brand Relationships in Tourism影響因子(影響力)學(xué)科排名
書目名稱Consumer Brand Relationships in Tourism網(wǎng)絡(luò)公開度
書目名稱Consumer Brand Relationships in Tourism網(wǎng)絡(luò)公開度學(xué)科排名
書目名稱Consumer Brand Relationships in Tourism被引頻次
書目名稱Consumer Brand Relationships in Tourism被引頻次學(xué)科排名
書目名稱Consumer Brand Relationships in Tourism年度引用
書目名稱Consumer Brand Relationships in Tourism年度引用學(xué)科排名
書目名稱Consumer Brand Relationships in Tourism讀者反饋
書目名稱Consumer Brand Relationships in Tourism讀者反饋學(xué)科排名
作者: 閑蕩 時間: 2025-3-21 21:35 作者: 宴會 時間: 2025-3-22 00:58 作者: 無可爭辯 時間: 2025-3-22 05:22
Key Conceptual Propositions to Engage Consumers with the Internet of Things: A Critical Scrutiny frIoT in their routine operations. This chapter primarily scrutinizes IoT from a consumer’s viewpoint and proposes perceived ease of use, perceived usefulness, perceived privacy risk, and consumer experience with IoT as the key drivers of consumers’ IoT adoption and engagement. The chapter has signifi作者: Anticoagulants 時間: 2025-3-22 10:08
Configuring the Role of Brand Interactivity, Involvement, and Brand Orientation on Brand Loyalty: T partial least-square approach. The results reported strong causal association among the theoretically knitted constructs. Future research studies can extend the study’s framework and empirical test it in different cultural contexts.作者: strain 時間: 2025-3-22 14:09 作者: strain 時間: 2025-3-22 20:23 作者: paradigm 時間: 2025-3-22 22:17 作者: DENT 時間: 2025-3-23 03:43
3D-CFD-Modeling of the Wall Heat-Transfer,ty in the stream of research on destination brand marketing and CBR. This study opens the door for future empirical investigations to provide additional insights into?the theory and practice?of variables presented in the conceptual framework.作者: FLUSH 時間: 2025-3-23 07:49
https://doi.org/10.1007/978-94-6091-690-8 its infancy and more scholarly attempts are needed. This chapter aims to address gaps in influencer marketing in the tourism context and review the literature and successful cases in practice. The implications will shed light on how to implement influencer marketing strategies to create a positive 作者: 交響樂 時間: 2025-3-23 11:22
Thank you! Thank you, so smart i amIoT in their routine operations. This chapter primarily scrutinizes IoT from a consumer’s viewpoint and proposes perceived ease of use, perceived usefulness, perceived privacy risk, and consumer experience with IoT as the key drivers of consumers’ IoT adoption and engagement. The chapter has signifi作者: 爵士樂 時間: 2025-3-23 16:18
Engineering Design and Experiments partial least-square approach. The results reported strong causal association among the theoretically knitted constructs. Future research studies can extend the study’s framework and empirical test it in different cultural contexts.作者: STELL 時間: 2025-3-23 19:54
https://doi.org/10.1007/978-3-030-91471-4different service sectors. In this part of the book, service trends, brand co-creation, service brand innovation, and customer–brand relationships in tourism are evaluated, and examples of business practices are discussed.作者: corporate 時間: 2025-3-23 23:34
Appendix A. What is Turbulence?,d-avatar appearance and the extent of interactivity held on metaverse. At last, three research agendas are suggested, especially on how deepfake and metaverse affect brand personality and customer-brand self-congruency, deviant behavior or value co-destructions on tourism experience, and overall tourist journey on metaverse.作者: tic-douloureux 時間: 2025-3-24 04:36
https://doi.org/10.1007/978-1-4612-4016-7hapter contributes to hospitality/marketing literature on social media, CBE, and consumer behavior. This chapter informs practical recommendations for hotel social media marketers on how to stimulate CBE through the proper adoption of social media interactions.作者: congenial 時間: 2025-3-24 08:47
Thank you! Thank you, so smart i amprepositions to show the interrelationship between the various antecedents of virtual reality, which finally leads to the final purchase. This chapter will discuss some implications and strategies for professionals, researchers, and practitioners.作者: 暫時中止 時間: 2025-3-24 12:32
Achieving Success in Engineeringhe factors that influence consumer–brand relationship in the Moroccan context. The findings of the interviews revealed additional key factors that were not identified in the literature review. These factors include emotional attachment, electronic word-of-mouth, and opportunism.作者: medium 時間: 2025-3-24 16:51 作者: Crayon 時間: 2025-3-24 20:37
,Impact of Social Media Interaction on Customer’s Brand Engagement, Emotions, Word of Mouth, and Brahapter contributes to hospitality/marketing literature on social media, CBE, and consumer behavior. This chapter informs practical recommendations for hotel social media marketers on how to stimulate CBE through the proper adoption of social media interactions.作者: 難管 時間: 2025-3-25 00:07 作者: Admonish 時間: 2025-3-25 03:26
Effect of Brand Relationship Factors on Satisfaction, Word-of-Mouth, and Intention to Visit: Explorhe factors that influence consumer–brand relationship in the Moroccan context. The findings of the interviews revealed additional key factors that were not identified in the literature review. These factors include emotional attachment, electronic word-of-mouth, and opportunism.作者: genuine 時間: 2025-3-25 08:28
Book 2024ring- and post-COVID-19 pandemic. It critically investigates the current debates and questions within the field and includes both theory and practical cases from around the globe. It brings together leading specialists from various disciplinary backgrounds and geographical regions, to offer state-of作者: 取消 時間: 2025-3-25 12:47 作者: 鞏固 時間: 2025-3-25 18:16
Students Create A Reference Table positively affects CBC and CBRS. Results revealed that CBC positively affects CBRS. This chapter extends existing knowledge on CBE and CBC and imparts important insights for the tourism practitioners and policymakers in developing psychological CBE and consequent CBC/CBRS with destination brands.作者: 大門在匯總 時間: 2025-3-25 20:31
An Inquiry-Based Introduction to Engineeringhe help of TISM analysis. The model is further attested with the help of MICMAC analysis. This helps in sorting the critical factors according to their driving power and strategies can be designed accordingly.作者: 泥沼 時間: 2025-3-26 02:29 作者: ineffectual 時間: 2025-3-26 04:49 作者: figure 時間: 2025-3-26 09:56 作者: IOTA 時間: 2025-3-26 13:09 作者: 箴言 時間: 2025-3-26 19:58
,The Effects of Tourism Consumers’ Psychological Engagement on Consumer–Brand Relationship Strength, positively affects CBC and CBRS. Results revealed that CBC positively affects CBRS. This chapter extends existing knowledge on CBE and CBC and imparts important insights for the tourism practitioners and policymakers in developing psychological CBE and consequent CBC/CBRS with destination brands.作者: Optimum 時間: 2025-3-27 00:11
,Modeling the Psychological Factors Driving Consumer–Brand Relationship in Tourism: A TISM and MICMAhe help of TISM analysis. The model is further attested with the help of MICMAC analysis. This helps in sorting the critical factors according to their driving power and strategies can be designed accordingly.作者: glowing 時間: 2025-3-27 02:56
,Investigating the Role of Destination-Based Brand Authenticity and Brand Love on Tourist–Brand Inte choice, visit/revisit, and word-of-mouth (WOM)/electronic WOM (eWOM). This review and proposed theoretical framework clarify the relationship between tourists and brand destinations in online SMDBCs in the existing corpus, with implications for future research and practice.作者: 令人不快 時間: 2025-3-27 06:07
,The Role of Tourists’ Attitude on Revisit Intention and Willingness to Support a Destination: Media to support it after the crisis. Additionally, the link between tourists’ attitudes and behavioral intentions is partially mediated by destination attachment. These results are intended to be helpful for managers who aim to develop effective strategies to revive tourism in this destination after a long period of crisis.作者: yohimbine 時間: 2025-3-27 11:57
,From Plate to Post: Exploring the Impact of Foodstagramming on Greece’s Travel Destination Image,monstrate a significant impact of social media food content on the behavior, travel choices, and motivations of young gastronomic tourists, underscoring the importance of this type of content in developing gastronomic tourism and improving the destination image of Greece.作者: Pert敏捷 時間: 2025-3-27 14:37
2510-4993 d post-COVID-19 Pandemic.Features theoretical and practical .This book provides a comprehensive overview of consumer-brand relationships (CBR) in tourism and hospitality marketing management, including pre-, during- and post-COVID-19 pandemic. It critically investigates the current debates and quest作者: 隼鷹 時間: 2025-3-27 19:33
The Future of Energy II: Renewable Energyxploration. In this chapter, we discuss CBR’s key theoretical foundation, perspectives, operationalization(s)/measurement, antecedents, consequences, approaches, and methodological trajectory, therefore providing a foundation upon which the remainder of this book is built.作者: AV-node 時間: 2025-3-28 00:49 作者: Brain-Imaging 時間: 2025-3-28 03:04
Antecedents of Consumer-Brand Relationships: A Comprehensive Literature Review Approach,eve compelling brand relationships in today’s competitive market. This chapter provides a thorough examination of brand constructs through a systematic literature review in the hospitality and tourism sectors and introduces key antecedents that generate long-lasting brand relationships.作者: 婚姻生活 時間: 2025-3-28 10:19 作者: 輕打 時間: 2025-3-28 13:59 作者: 愛哭 時間: 2025-3-28 16:37
,“Help me Chatbot!”: Customer-Brand Relationship in the Context of Tourism Chatbots,ere collected from 253 French students, and the model was tested using SmartPLS. The results indicate that risk has a negative effect on experience, while trust has a positive effect on experience. Furthermore, experience has a positive impact on brand passion. The study provides valuable theoretical and managerial implications.作者: commute 時間: 2025-3-28 20:13
Vapor/Compression Refrigerationeve compelling brand relationships in today’s competitive market. This chapter provides a thorough examination of brand constructs through a systematic literature review in the hospitality and tourism sectors and introduces key antecedents that generate long-lasting brand relationships.作者: 有助于 時間: 2025-3-28 23:45
Raouf Ahmad RatherProvides a comprehensive overview of consumer-brand relationships (CBR) in tourism and hospitality.Explores CBR in tourism pre-, during-, and post-COVID-19 Pandemic.Features theoretical and practical 作者: FEAS 時間: 2025-3-29 06:19
Tourism, Hospitality & Event Managementhttp://image.papertrans.cn/d/image/242397.jpg作者: arthroscopy 時間: 2025-3-29 08:53 作者: Dictation 時間: 2025-3-29 14:30 作者: 舞蹈編排 時間: 2025-3-29 18:12
The Future of Energy II: Renewable Energyspitality marketing factor in recent decades. However, despite the extant insight in this domain, dynamic CBR remains in flux, necessitating further exploration. In this chapter, we discuss CBR’s key theoretical foundation, perspectives, operationalization(s)/measurement, antecedents, consequences, 作者: 職業(yè) 時間: 2025-3-29 22:00 作者: SCORE 時間: 2025-3-30 02:08 作者: 廣告 時間: 2025-3-30 06:18 作者: NIL 時間: 2025-3-30 11:39
Structure(s) of Turbulent Flows,ar, it seeks to explain how perceived risk and trust of chatbots can enhance the customer experience and, consequently, increase brand passion. Data were collected from 253 French students, and the model was tested using SmartPLS. The results indicate that risk has a negative effect on experience, w作者: Intellectual 時間: 2025-3-30 14:21 作者: 平項(xiàng)山 時間: 2025-3-30 17:29
https://doi.org/10.1007/978-1-4612-4016-7raction (SMI), customer brand engagement (CBE), emotional brand attachment (EBA), word of mouth (WOM), and brand relationship quality (BRQ) in luxury hotel brand setting. This chapter recruits data from a sample of 305 hotel customers utilizing partial least-squares structural equation modeling. The作者: 狂熱文化 時間: 2025-3-30 22:31 作者: 地名詞典 時間: 2025-3-31 03:13
https://doi.org/10.1007/978-94-6091-690-8nd product evaluations in user-generated content. Some content creators, called “influencers,” have differentiated due to their attractiveness, content quality, communication skills, or expertness. Influencer marketing has received growing scholarly attention, parallel to the huge interest of brand 作者: 說笑 時間: 2025-3-31 06:58 作者: 阻礙 時間: 2025-3-31 11:34
Thank you! Thank you, so smart i amhas emerged as one such disruptive technology that is believed to play a key role in consumers’ daily activities—influencing the overall business operations as well as the global economic systems. Innovative business organizations can now leverage the IoT to design immersive customer experiences, de作者: llibretto 時間: 2025-3-31 14:15 作者: Costume 時間: 2025-3-31 20:07 作者: hauteur 時間: 2025-3-31 22:17
An Inquiry-Based Introduction to Engineeringcial media destination brand communities (SMDBCs) may influence tourist behavior and travel decision-making. The use of online SMDBCs and tourists’ relationships with brand destinations are important topics to explore in the digital era. This review of extant literature explores how destination bran作者: 防銹 時間: 2025-4-1 04:29 作者: Toxoid-Vaccines 時間: 2025-4-1 08:48 作者: 無聊的人 時間: 2025-4-1 10:16 作者: 發(fā)微光 時間: 2025-4-1 16:11
Teaching and Learning Approachesntion to revisit it and support it after the COVID-19 pandemic. A total of 374 respondents provided data for this study between November 2021 and January 2022 via a self-reported questionnaire. IBM SPSS Statistics 23.0 and Smart PLS 3.3 were used to evaluate the results. The findings strongly suppor作者: Amylase 時間: 2025-4-1 18:43
