標(biāo)題: Titlebook: Branding; A Key Marketing Tool John M. Murphy (Chairman) Book 1992 Palgrave Macmillan, a division of Macmillan Publishers Limited 1992 bran [打印本頁] 作者: Inoculare 時(shí)間: 2025-3-21 18:27
書目名稱Branding影響因子(影響力)
書目名稱Branding影響因子(影響力)學(xué)科排名
書目名稱Branding網(wǎng)絡(luò)公開度
書目名稱Branding網(wǎng)絡(luò)公開度學(xué)科排名
書目名稱Branding被引頻次
書目名稱Branding被引頻次學(xué)科排名
書目名稱Branding年度引用
書目名稱Branding年度引用學(xué)科排名
書目名稱Branding讀者反饋
書目名稱Branding讀者反饋學(xué)科排名
作者: 陶醉 時(shí)間: 2025-3-21 20:41 作者: 獨(dú)輪車 時(shí)間: 2025-3-22 00:49
The Psychology of Names,t have one before it is like bringing that thing into existence for the first time. It seems to add an extra dimension to anything if we give it a name. A name is also capable, with familiarity and repetition, of being a kind of incantation.作者: 功多汁水 時(shí)間: 2025-3-22 08:20 作者: 獨(dú)白 時(shí)間: 2025-3-22 09:31 作者: MUTED 時(shí)間: 2025-3-22 15:49
Creative Execution, image. Knowledge is essential in understanding the multiplicity of factors that affect the brand’s success and allows for the proper analysis that leads to the appropriate creative constraints. Creativity is naturally required to imbue the brand with a unique image which is appropriate and appealin作者: visceral-fat 時(shí)間: 2025-3-22 21:06 作者: Tremor 時(shí)間: 2025-3-22 22:56
,Branding — the Retailer’s Viewpoint,the news that one of his major brands, a household name, was being dropped. During the awkward silence that these short journeys seem to produce, his expression was an odd mixture of suppressed rage and a plea for understanding.作者: ANTIC 時(shí)間: 2025-3-23 02:47 作者: BURSA 時(shí)間: 2025-3-23 08:47
Branding in the Pharmaceutical Industry, this period consider it a great experience: many, however, consider it to be a grave misfortune. Certainly the ‘drug industry’, as it is so irreverently referred to by the layman, has entered a new era. It will never again return to its state of some ten years ago.作者: 性冷淡 時(shí)間: 2025-3-23 12:05
Branding at Austin Rover,t pervasive brands in existence. Austin Rover, Britain’s leading indigenous car manufacturer, manufactured only a small proportion of those cars built in 1985 — something over 1 per cent — yet Austin Rover’s experience and problems in the tricky area of car branding is unparalleled. After all, the c作者: deforestation 時(shí)間: 2025-3-23 15:02 作者: 防止 時(shí)間: 2025-3-23 21:02 作者: interference 時(shí)間: 2025-3-23 23:30
What Is Branding?, a part in this. More particularly, by identifying their products they have provided purchasers with a means of recognising and specifying them should they wish to repurchase or recommend the products to others.作者: 改變立場(chǎng) 時(shí)間: 2025-3-24 05:13 作者: prosperity 時(shí)間: 2025-3-24 08:00 作者: Ligneous 時(shí)間: 2025-3-24 12:51
Creative Execution, image. Knowledge is essential in understanding the multiplicity of factors that affect the brand’s success and allows for the proper analysis that leads to the appropriate creative constraints. Creativity is naturally required to imbue the brand with a unique image which is appropriate and appealing.作者: 他一致 時(shí)間: 2025-3-24 16:19 作者: 抑制 時(shí)間: 2025-3-24 19:31 作者: Affiliation 時(shí)間: 2025-3-25 02:42 作者: 出處 時(shí)間: 2025-3-25 06:32
P. Kneschaurek,H. Kett,C. Prüll,A. Breit a part in this. More particularly, by identifying their products they have provided purchasers with a means of recognising and specifying them should they wish to repurchase or recommend the products to others.作者: coltish 時(shí)間: 2025-3-25 11:28 作者: 火車車輪 時(shí)間: 2025-3-25 13:45
Free Sialic Acid Storage Disorder,implicity, trademarks and service marks will be discussed under the broad term trademarks.) Trademark licensing, in general, is the practice of permitting others to use one’s trademarks on approved goods under terms which enable the trademark owner to control the quality of the licensed goods.作者: 彈藥 時(shí)間: 2025-3-25 19:22
Peroxisomes and Peroxisomal Disorders, image. Knowledge is essential in understanding the multiplicity of factors that affect the brand’s success and allows for the proper analysis that leads to the appropriate creative constraints. Creativity is naturally required to imbue the brand with a unique image which is appropriate and appealing.作者: 煩躁的女人 時(shí)間: 2025-3-25 21:54 作者: BLANC 時(shí)間: 2025-3-26 00:19
Classification of Myelin Disorders, this period consider it a great experience: many, however, consider it to be a grave misfortune. Certainly the ‘drug industry’, as it is so irreverently referred to by the layman, has entered a new era. It will never again return to its state of some ten years ago.作者: 考博 時(shí)間: 2025-3-26 06:37 作者: Ingratiate 時(shí)間: 2025-3-26 09:52 作者: 恫嚇 時(shí)間: 2025-3-26 15:18
P. Kneschaurek,H. Kett,C. Prüll,A. Breit a part in this. More particularly, by identifying their products they have provided purchasers with a means of recognising and specifying them should they wish to repurchase or recommend the products to others.作者: 推測(cè) 時(shí)間: 2025-3-26 19:43 作者: Silent-Ischemia 時(shí)間: 2025-3-26 23:13 作者: 服從 時(shí)間: 2025-3-27 04:08 作者: GULF 時(shí)間: 2025-3-27 08:07
Free Sialic Acid Storage Disorder,implicity, trademarks and service marks will be discussed under the broad term trademarks.) Trademark licensing, in general, is the practice of permitting others to use one’s trademarks on approved goods under terms which enable the trademark owner to control the quality of the licensed goods.作者: BOOST 時(shí)間: 2025-3-27 10:37 作者: FICE 時(shí)間: 2025-3-27 16:16 作者: 無思維能力 時(shí)間: 2025-3-27 18:48 作者: PATHY 時(shí)間: 2025-3-27 22:23 作者: prediabetes 時(shí)間: 2025-3-28 04:41
Classification of Myelin Disorders, this period consider it a great experience: many, however, consider it to be a grave misfortune. Certainly the ‘drug industry’, as it is so irreverently referred to by the layman, has entered a new era. It will never again return to its state of some ten years ago.作者: seduce 時(shí)間: 2025-3-28 06:30 作者: 整理 時(shí)間: 2025-3-28 13:29 作者: STERN 時(shí)間: 2025-3-28 16:20
Globoid Cell Leukodystrophy: Krabbe Disease,ts balance sheet. Murdoch did this because the ‘goodwill’ element of publishing acquisitions — the difference between the value of the net assets and the price paid — can be enormous and, being an acquisitive company, the goodwill write-offs which his company was being forced to take were ravaging h作者: 索賠 時(shí)間: 2025-3-28 20:10
https://doi.org/10.1007/978-1-349-12628-6brand; branding; corporate identity; marketing; pharmaceutical industry; product development作者: Carcinoma 時(shí)間: 2025-3-29 00:19
Palgrave Macmillan, a division of Macmillan Publishers Limited 1992作者: Watemelon 時(shí)間: 2025-3-29 06:38
Globoid Cell Leukodystrophy: Krabbe Disease,The nefarious but lucrative business of pirating or counterfeiting genuine trademark goods has too long flourished unchecked to the incalculable injury of every consumer, of every honest merchant, manufacturer, and trader, and has extensively multiplied costly and tedious litigation.作者: PANG 時(shí)間: 2025-3-29 08:10
Globoid Cell Leukodystrophy: Krabbe Disease,We live in a dynamic and rapidly changing world. Increased leisure time, more ‘working mothers’, cheaper travel and the explosion of mass communications have all caused consumers to re-examine their life-styles and aspirations and thus have created new patterns of demand. So now, more than ever before, companies need successful new products:作者: Dignant 時(shí)間: 2025-3-29 12:06
https://doi.org/10.1007/3-540-27660-2The brand name performs a number of key roles:作者: 眨眼 時(shí)間: 2025-3-29 17:11 作者: Paraplegia 時(shí)間: 2025-3-29 19:52
https://doi.org/10.1007/3-540-27660-2The discipline of management teaches us that we need to follow a definite sequence of steps for the successful completion of any human endeavour. These steps are:作者: Occipital-Lobe 時(shí)間: 2025-3-30 00:56
Classification of Myelin Disorders,As noted in earlier chapters, several trends external to the branded goods industry are likely to have an important impact upon its development: the increased globalisation of industries and products, the advent and growth of the services industry and, particularly in advanced Western societies, a move away from manufacturing industry.作者: 符合你規(guī)定 時(shí)間: 2025-3-30 04:32
Commercial Counterfeiting,The nefarious but lucrative business of pirating or counterfeiting genuine trademark goods has too long flourished unchecked to the incalculable injury of every consumer, of every honest merchant, manufacturer, and trader, and has extensively multiplied costly and tedious litigation.作者: MORT 時(shí)間: 2025-3-30 11:49 作者: 依法逮捕 時(shí)間: 2025-3-30 15:51 作者: 都相信我的話 時(shí)間: 2025-3-30 18:07 作者: 通情達(dá)理 時(shí)間: 2025-3-30 21:06
Organising for New Product Development,The discipline of management teaches us that we need to follow a definite sequence of steps for the successful completion of any human endeavour. These steps are:作者: Arresting 時(shí)間: 2025-3-31 02:17
The Future of Branding,As noted in earlier chapters, several trends external to the branded goods industry are likely to have an important impact upon its development: the increased globalisation of industries and products, the advent and growth of the services industry and, particularly in advanced Western societies, a move away from manufacturing industry.作者: Aggrandize 時(shí)間: 2025-3-31 05:36
out brands in both the packaged goods and the services industries - how to develop them, how to protect them, how to use them effectively. It combines the practical experience of marketing executives, trade mark lawyers, designers, advertising agents and others. It provides an international perspect作者: abolish 時(shí)間: 2025-3-31 09:25
https://doi.org/10.1007/978-3-642-74706-9ming the public that this man, at this address, could make shoes and that the man who lived over there, at that address, was a scribe. The Greeks also used town criers to announce the arrival of ships with particular cargoes.作者: Self-Help-Group 時(shí)間: 2025-3-31 15:27
Globoid Cell Leukodystrophy: Krabbe Disease,rs of competition and development. We shall be examining the forces and strategies that lie behind the successes of these brands and the way in which these strategies must evolve in the future to deal with the marketing developments of the next decade.作者: Bravado 時(shí)間: 2025-3-31 20:37
Adult Polyglucosan Body Disease,power’, and a subsequent decrease in the supply of ‘muscle power’. In short, our endless quest for progress and improvement leads, on both the individual and national level, to the steady conversion of brawn to brain. This steady conversion process causes a series of changes over time.
