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標題: Titlebook: Beyond Hofstede; Culture Frameworks f Cheryl Nakata (Professor of Marketing and Internat Book 2009 Palgrave Macmillan, a division of Macmil [打印本頁]

作者: 平凡人    時間: 2025-3-21 16:49
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作者: 尊敬    時間: 2025-3-21 22:36
So What Kind of Atheist Are You? Exploring Cultural Universals and DifferencesErez, at the Technion in Haifa, Israel. Coincidentally, this was the year of the Gulf War in 1990–1. During these tense times, we sought refuge in humor and distraction in daily ironies. A colleague described the experiences of a recent immigrant to Israel who had decided to become a naturalized cit
作者: IRS    時間: 2025-3-22 02:10
Beyond Hofstede: Challenging the Ten Commandments of Cross-Cultural Researchver two billion, which is more than for other such popular terms as politics, war, the environment, or sex. As for academic sources, the construct of culture has enjoyed immense interest from the scholarly community; major social science electronic databases provide links to 100,000–700,000 scholarl
作者: MAZE    時間: 2025-3-22 07:12
Culture Theories in Global Marketing: A Literature-Based Assessmentses of action. Particularly useful are efforts to examine theories, which reflect a field’s most fundamental concerns and contemplated solutions. One set of theories garnering current attention centers on culture. Culture theories, such as Hofstede’s (1980, 2001) universal values of individualism, m
作者: HAVOC    時間: 2025-3-22 12:44

作者: Infusion    時間: 2025-3-22 14:41

作者: avarice    時間: 2025-3-22 18:06
Impact of Context on Cross-Cultural Researchogy and sociolinguistics have focused on cultural content, examining, for example, a culture’s artifacts, rites and rituals, and modes of communication. Cross-cultural psychology, developmental psychology, social psychology, and comparative sociology have paid greater attention to examining the infl
作者: 北極熊    時間: 2025-3-22 22:28

作者: gait-cycle    時間: 2025-3-23 03:34

作者: GREG    時間: 2025-3-23 08:04
Shifting Perspectives: Multiple Cultures and Community Embeddedness in an Anglo-German MNCtill being usefully transferable from instance to instance. Using a case study of a British factory in an Anglo-German automobile manufacturing multinational corporation (MNC), and in particular an examination of the relationships that different subgroups in the organization cultivate with one anoth
作者: 彈藥    時間: 2025-3-23 13:30
Using Mental Models to Study Cross-Cultural Interactionsltural interactions, including face-to-face and electronic communication, negotiation, conflict management, and teamwork, are critical components of today’s global marketplace. In this chapter, from the lens of viewing culture as mental models and shared mental models, we advocate the need for using
作者: indifferent    時間: 2025-3-23 15:28

作者: mucous-membrane    時間: 2025-3-23 18:29

作者: 助記    時間: 2025-3-24 01:00

作者: Gnrh670    時間: 2025-3-24 04:17

作者: Customary    時間: 2025-3-24 07:01
The Role of Complementary Protection they know anything about what the life of one of those Japanese schoolgirls who rebelliously lets her hair down (figuratively, of course—more likely she puts it up in all sorts of creative, outrageous innovations) on the Harajuku overpass, joining her friends on Sundays, rain or shine. Likewise, ju
作者: 微枝末節(jié)    時間: 2025-3-24 13:52
The Role of Complementary Protectionation between marketing and culture is the standardization-adaptation debate, that is, the degree to which certain established marketing strategies or tactics would be applicable in a different cultural context. The unit of analysis is almost inevitably the nation-state, albeit with occasional refer
作者: fidelity    時間: 2025-3-24 16:12
https://doi.org/10.1057/9780333978078rom different nationalities when shared values are apparent (though some authors in this volume might question the value of such an approach), and in empirically testing the relationship between cultural values and organizational outcomes. At the same time, we believe that it is time to move beyond
作者: ANT    時間: 2025-3-24 21:26
Going Beyond Hofstede: Why We Need to and Howlture into a tractable construct amenable to empirical research. Subsequently, the framework has been widely applied in various business disciplines, as well as spilling over into the social sciences.
作者: 臭了生氣    時間: 2025-3-25 01:09
So What Kind of Atheist Are You? Exploring Cultural Universals and Differencesist.” Now showing some irritation, the officer demanded, “No, what RELIGION are you?” and she angrily replied, “Look, there wasn’t a box for it on the form so I wrote in that I’m an atheist. … I don’t believe in God, and I’m an atheist.” The officer looked at her and said, with some frustration and
作者: BILE    時間: 2025-3-25 04:26
Culture Theories in Global Marketing: A Literature-Based Assessmentromise coherence and make sense of the interesting, yet detached, fragments of the many existing multicountry studies. As an integrating framework, culture offers a means to strengthen the theoretical underpinnings of global marketing, a discipline that repeatedly has been criticized as conceptually
作者: maroon    時間: 2025-3-25 07:44

作者: 脊椎動物    時間: 2025-3-25 14:26
Reflexive Culture’s Consequencesation between marketing and culture is the standardization-adaptation debate, that is, the degree to which certain established marketing strategies or tactics would be applicable in a different cultural context. The unit of analysis is almost inevitably the nation-state, albeit with occasional refer
作者: enterprise    時間: 2025-3-25 19:26
Conceptualizing Culture as Communication in Management and Marketing Researchrom different nationalities when shared values are apparent (though some authors in this volume might question the value of such an approach), and in empirically testing the relationship between cultural values and organizational outcomes. At the same time, we believe that it is time to move beyond
作者: 痛苦一生    時間: 2025-3-25 20:58

作者: forecast    時間: 2025-3-26 02:30

作者: fertilizer    時間: 2025-3-26 07:23
Klara Polackova Van der Ploeg,Luca Pasquetculture has enjoyed immense interest from the scholarly community; major social science electronic databases provide links to 100,000–700,000 scholarly articles when “culture” is used as the search keyword.
作者: Colonnade    時間: 2025-3-26 11:18
Beyond Hofstede: Challenging the Ten Commandments of Cross-Cultural Researchculture has enjoyed immense interest from the scholarly community; major social science electronic databases provide links to 100,000–700,000 scholarly articles when “culture” is used as the search keyword.
作者: 柏樹    時間: 2025-3-26 16:32
https://doi.org/10.1007/978-3-030-52402-9ehavior patterns. Each of these approaches provides a perspective on culture, focusing on a particular aspect and its impact on attitudes and behavior. However, the different perspectives largely ignore the impact of the contextual setting in which cultural phenomena take place.
作者: 撫慰    時間: 2025-3-26 20:05
The Regime of International Lawlar large-scale efforts, including the Cross Cultural Connection’s study of 22 countries (Bond, 1987), the GLOBE study of 62 countries (House et al., 2004), and Shalom Schwartz’s study of 38 countries (Schwartz, 1994, 1999).
作者: sclera    時間: 2025-3-26 21:50
Impact of Context on Cross-Cultural Researchehavior patterns. Each of these approaches provides a perspective on culture, focusing on a particular aspect and its impact on attitudes and behavior. However, the different perspectives largely ignore the impact of the contextual setting in which cultural phenomena take place.
作者: SLUMP    時間: 2025-3-27 01:50

作者: Accede    時間: 2025-3-27 07:18
Shifting Perspectives: Multiple Cultures and Community Embeddedness in an Anglo-German MNCer and with groups both in the surrounding area and at the national and global levels, I propose that firms are best conceived of not as bounded entities or fragmented cultures but as nexuses of internal subgroups with complex links to outside communities.
作者: 無畏    時間: 2025-3-27 12:25
Using Mental Models to Study Cross-Cultural Interactions these cognitive networks to study and participate in intra- and intercultural interactions. We propose individual and shared mental models as a framework for evaluating cultural differences and navigating cross-cultural business interactions.
作者: Tremor    時間: 2025-3-27 16:42
Reflexive Considerations of Culture Theories in Global Marketingd by the Hofstedean paradigm (see Chapter 4 by Nakata and Izberk-Bilgin). Similar observations have been drawn by other researchers (see Chapter 2 by Earley, and Chapter 3 by Taras and Steele in this book). Consequently, insights into culture and its implications for global marketing have been severely restricted.
作者: 串通    時間: 2025-3-27 18:46

作者: notion    時間: 2025-3-28 01:44

作者: 友好    時間: 2025-3-28 04:44
The Regime of International Lawd by the Hofstedean paradigm (see Chapter 4 by Nakata and Izberk-Bilgin). Similar observations have been drawn by other researchers (see Chapter 2 by Earley, and Chapter 3 by Taras and Steele in this book). Consequently, insights into culture and its implications for global marketing have been severely restricted.
作者: ALT    時間: 2025-3-28 08:57

作者: 四牛在彎曲    時間: 2025-3-28 13:46
https://doi.org/10.1057/9780230240834business; communication; complexity; international business; management; marketing; organization
作者: 薄膜    時間: 2025-3-28 15:15

作者: Prognosis    時間: 2025-3-28 22:30
Klara Polackova Van der Ploeg,Luca Pasquetees in 72 countries. An updated version expanded the survey to an additional ten countries and three regions (Hofstede, 2001). Arguably more important than the scale of the study was the framework it introduced. Based on the survey data, Hofstede put forth a new and parsimonious conceptualization of
作者: 慢慢沖刷    時間: 2025-3-29 01:49
https://doi.org/10.1007/978-3-031-09465-1Erez, at the Technion in Haifa, Israel. Coincidentally, this was the year of the Gulf War in 1990–1. During these tense times, we sought refuge in humor and distraction in daily ironies. A colleague described the experiences of a recent immigrant to Israel who had decided to become a naturalized cit
作者: Arresting    時間: 2025-3-29 03:59
Klara Polackova Van der Ploeg,Luca Pasquetver two billion, which is more than for other such popular terms as politics, war, the environment, or sex. As for academic sources, the construct of culture has enjoyed immense interest from the scholarly community; major social science electronic databases provide links to 100,000–700,000 scholarl
作者: tympanometry    時間: 2025-3-29 08:26
https://doi.org/10.1007/978-3-031-09465-1ses of action. Particularly useful are efforts to examine theories, which reflect a field’s most fundamental concerns and contemplated solutions. One set of theories garnering current attention centers on culture. Culture theories, such as Hofstede’s (1980, 2001) universal values of individualism, m
作者: 竊喜    時間: 2025-3-29 13:57

作者: 背心    時間: 2025-3-29 16:12

作者: ELUC    時間: 2025-3-29 20:06
https://doi.org/10.1007/978-3-030-52402-9ogy and sociolinguistics have focused on cultural content, examining, for example, a culture’s artifacts, rites and rituals, and modes of communication. Cross-cultural psychology, developmental psychology, social psychology, and comparative sociology have paid greater attention to examining the infl
作者: commensurate    時間: 2025-3-30 01:26
https://doi.org/10.1057/9780333978078. Since Hofstede’s (1980) original publication of the cultural values of IBM employees in 40 nations, hundreds of researchers have used the Hofstedean framework to understand culture’s influence on managerial, consumer, and organizational behavior. This includes conceptualizing culture as a nation-l
作者: 原告    時間: 2025-3-30 07:11

作者: figure    時間: 2025-3-30 09:01

作者: 組裝    時間: 2025-3-30 15:47

作者: CONE    時間: 2025-3-30 18:02
The Regime of International Lawen et al., 1993), global consumer persuasion appeals (Aaker and Maheswaran, 1997), and national product development processes (Song et al., 2000). Despite their increasing application to global marketing issues, culture theories tend to be narrowly construed, of weaker conceptual forms, and dominate
作者: transdermal    時間: 2025-3-30 22:38





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