標題: Titlebook: Algorithmic Marketing and EU Law on Unfair Commercial Practices; Federico Galli Book 2022 The Editor(s) (if applicable) and The Author(s), [打印本頁] 作者: legerdemain 時間: 2025-3-21 17:31
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作者: Cholecystokinin 時間: 2025-3-21 22:02
EU Law on Fair Trading 2.0: A New Hopeayed by Tom Cruise), walks through a shopping mall and is bombarded by advertising, calling him by name, implying that they were explicitly addressed at him. Anderton’s attention is captured by advertising for Lexus and Guinness, presumably because he has indicated an interest in buying those brands作者: Axon895 時間: 2025-3-22 01:23 作者: Femish 時間: 2025-3-22 08:25
Algorithmic Marketing and EU Law on Unfair Commercial Practices作者: LEER 時間: 2025-3-22 10:06
2352-1902 n AI and AI-related technologies used in marketing, e.g. Big data, ML and NLP. The second part describes new commercial practices, including the massive monitoring and profiling of consumers, the personalizatio978-3-031-13605-4978-3-031-13603-0Series ISSN 2352-1902 Series E-ISSN 2352-1910 作者: MAIZE 時間: 2025-3-22 15:16 作者: 偽造者 時間: 2025-3-22 21:00
978-3-031-13605-4The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerl作者: 阻塞 時間: 2025-3-22 21:44 作者: 關(guān)心 時間: 2025-3-23 01:47 作者: Ballad 時間: 2025-3-23 09:35 作者: Mosaic 時間: 2025-3-23 12:57
Management, Personal und Organisationds about the products on a few websites. While watching YouTube several days later, she sees an e-reader ad. Interested, she visits the company’s website, browsing through the product description and having a few questions answered via live chat. She then reads consumer reviews on a third-party webs作者: larder 時間: 2025-3-23 15:33 作者: 極少 時間: 2025-3-23 18:04 作者: GLADE 時間: 2025-3-23 23:44
Das Leistungs- und Produktportfoliostribute commercial content, products, and website layouts for optimising business measures. While possibly contributing to a more pleasant customer experience and more straightforward choice, these developments fundamentally change business-to-consumer relations in that by adopting a radical behavi作者: 聯(lián)想記憶 時間: 2025-3-24 05:33 作者: Blood-Vessels 時間: 2025-3-24 09:53
Das Leistungs- und Produktportfoliots commercial practices which, contrary to the requirements of professional diligence, are likely to distort the economic behaviour of the average consumer. The Directive dates back to 2005, has been applied extensively at the EU and national level, and has been—and currently is—the subject of inten作者: 使激動 時間: 2025-3-24 14:10
Das Leistungs- und Produktportfolioe in the marketplace for their characteristics. The analysis will review the notion enshrined in current EU unfair commercial laws and will point out its conceptual limitations. It will then revisit the notion in light of the contemporary discussion on consumer vulnerability and present conceptual e作者: 建筑師 時間: 2025-3-24 17:07 作者: 連累 時間: 2025-3-24 19:55 作者: apropos 時間: 2025-3-25 00:31
Some Preliminary Remarks,ds about the products on a few websites. While watching YouTube several days later, she sees an e-reader ad. Interested, she visits the company’s website, browsing through the product description and having a few questions answered via live chat. She then reads consumer reviews on a third-party webs作者: 使害羞 時間: 2025-3-25 03:47
Algorithmic Marketingutational processes by business entities which allow making assessments, predictions and decisions about consumers. The phenomenon represents the last stage of the evolution of marketing technologies caused mainly by the increase in consumer data and powerful new applications based on machine learni作者: fixed-joint 時間: 2025-3-25 09:52
Data-Driven Surveillanceconsumers’ data from different offline and online sources and use intelligent algorithmic systems to derive new knowledge about their preferences and behaviours. Consumers know little about how marketers operate with their data, what knowledge is extracted, and with whom this is shared. A new profou作者: CHIP 時間: 2025-3-25 12:55
Predictive Personalisationstribute commercial content, products, and website layouts for optimising business measures. While possibly contributing to a more pleasant customer experience and more straightforward choice, these developments fundamentally change business-to-consumer relations in that by adopting a radical behavi作者: adipose-tissue 時間: 2025-3-25 18:47 作者: 無節(jié)奏 時間: 2025-3-25 21:26
EU Law on Unfair Commercial Practicests commercial practices which, contrary to the requirements of professional diligence, are likely to distort the economic behaviour of the average consumer. The Directive dates back to 2005, has been applied extensively at the EU and national level, and has been—and currently is—the subject of inten作者: ARIA 時間: 2025-3-26 01:11
Digital Vulnerabilitye in the marketplace for their characteristics. The analysis will review the notion enshrined in current EU unfair commercial laws and will point out its conceptual limitations. It will then revisit the notion in light of the contemporary discussion on consumer vulnerability and present conceptual e作者: Anthology 時間: 2025-3-26 06:19 作者: Synovial-Fluid 時間: 2025-3-26 09:43
EU Law on Fair Trading 2.0: A New Hopean undated time in the future, Spielberg wanted the film’s details to be realistic. The director did not want an over-the-top dystopian fantasy but a plausible vision of what might come to pass in 50?years. For help in bringing this vision to life, Spielberg convened a group of technology experts an作者: 無能性 時間: 2025-3-26 16:33
Das Leistungs- und Produktportfoliohmic marketing. At the same time, the likelihood of consumers suffering actual harm depends on how many additional layers of vulnerability they may suffer from, depending on their personal characteristics, situations, and ability to affirm their privacy.作者: 階層 時間: 2025-3-26 18:31
Digital Vulnerabilityhmic marketing. At the same time, the likelihood of consumers suffering actual harm depends on how many additional layers of vulnerability they may suffer from, depending on their personal characteristics, situations, and ability to affirm their privacy.作者: 側(cè)面左右 時間: 2025-3-26 22:08
Some Preliminary Remarks,ite. Over the next few days, she is frequently exposed to ads about that e-reader while web-surfing. After receiving a coupon by email, she follows the link and places an order. Happy about the product, she describes her user experience on Facebook and posts a few pictures on Instagram. Her friends comment on the posts with interest.作者: Basilar-Artery 時間: 2025-3-27 01:34 作者: Itinerant 時間: 2025-3-27 07:57 作者: 拱墻 時間: 2025-3-27 12:36
EU Law on Unfair Commercial Practicesse debate among consumer lawyers and policy-makers. Its general scope and technology-neutral approach make it especially suitable for developing a discussion on commercial fairness in algorithmic marketing.作者: 水汽 時間: 2025-3-27 17:14 作者: 口音在加重 時間: 2025-3-27 19:49 作者: 幻影 時間: 2025-3-27 22:01
https://doi.org/10.1007/978-3-8349-8104-2ating a sense of social attachment in consumers while auctioning-o intimate spaces of their lives. This development drives consumers’ surveillance and predictive personalisation into the depths of human emotions and affective lives, which trigger new dynamics of hidden persuasion and social affection in algorithmic marketing.作者: rectocele 時間: 2025-3-28 04:25 作者: 禮節(jié) 時間: 2025-3-28 07:11
2352-1902 strating the evolution of business practices with ArtificialArtificial Intelligence (AI) systems are increasingly being deployed by marketing entities in connection with consumers’ interactions. Thanks to machine learning (ML) and cognitive computing technologies, businesses can now analyse vast amo作者: antedate 時間: 2025-3-28 10:48
Das Leistungs- und Produktportfolioxperience and more straightforward choice, these developments fundamentally change business-to-consumer relations in that by adopting a radical behaviourist approach, they subject consumers’ decision-making to an opaque, subtle, and potentially exploitative modulation of digital choice architecture.作者: Addictive 時間: 2025-3-28 15:37
