標題: Titlebook: Advances in National Brand and Private Label Marketing; 10th International C Juan Carlos Gázquez-Abad,Francisco J. Martínez-Lóp Conference [打印本頁] 作者: invoke 時間: 2025-3-21 18:51
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書目名稱Advances in National Brand and Private Label Marketing網(wǎng)絡公開度學科排名
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書目名稱Advances in National Brand and Private Label Marketing被引頻次學科排名
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書目名稱Advances in National Brand and Private Label Marketing年度引用學科排名
書目名稱Advances in National Brand and Private Label Marketing讀者反饋
書目名稱Advances in National Brand and Private Label Marketing讀者反饋學科排名
作者: 讓步 時間: 2025-3-21 21:20 作者: Supplement 時間: 2025-3-22 01:29
Psychographic Clusters of Private Label Consumerse invisibility of data-driven educational practices, and thereby unsettle the apparent inevitability of data futures. Working against these tendencies towards invisibility and inevitability requires critical imagination, and speculative methods help foster this for researchers and participants. This作者: 全部 時間: 2025-3-22 06:39 作者: Essential 時間: 2025-3-22 12:08 作者: Myosin 時間: 2025-3-22 14:54
ar of 1791 through the case of a single family from south-western France named Lamarque, whose most famous member, Maximien Lamarque, was a Napoleonic general and liberal politician whose death provoked the riot of 1832 that figures in .. Employing correspondence from three repositories (the Archive作者: 來這真柔軟 時間: 2025-3-22 20:54
https://doi.org/10.1007/978-3-031-32894-7Digital transformation; eCommerce research; Social web technology; Social commerce; Psychological and be作者: 陶器 時間: 2025-3-22 21:23
978-3-031-32896-1The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerl作者: 墻壁 時間: 2025-3-23 05:27
Juan Carlos Gázquez-Abad,Francisco J. Martínez-LópFeatures latest research insights on topics related to retailing, private label, and national brand issues.Includes interdisciplinary contributions from a wide variety of areas.Discusses challenges to作者: 鞭打 時間: 2025-3-23 07:27 作者: Visual-Acuity 時間: 2025-3-23 11:04
Impacts and the Early Evolution of Life,As retail media networks continue to grow and the data exchanges between consumers and retailers are becoming more prevalent and complex, it becomes necessary to define and describe how retailers are managing their consumer data. We attempt to describe retailers’ walled gardens and how retailers are keeping these data exchanges secure.作者: 云狀 時間: 2025-3-23 17:34 作者: 歸功于 時間: 2025-3-23 19:51
Observing with Large Telescopes,y levers that may raise the purchasing rate of non and occasional Private Label Brands (PLBs) buyers..We conducted online quantitative research with 151 customers from a panel attending one of the French retail chains. In addition, we used PLS-SEM to test the research model. The findings show that a作者: Abjure 時間: 2025-3-24 00:48 作者: 天氣 時間: 2025-3-24 04:20
https://doi.org/10.1007/10903490ference. We describe these segments, measure the smart-shopper self-perception and value consciousness associated with segment membership, and quantify how these segments differ in their private label purchase intentions. We apply K-means cluster analysis to a database of 798 respondents in five eme作者: Dealing 時間: 2025-3-24 08:12 作者: ablate 時間: 2025-3-24 11:36
Are Comets Connected to the Origin of Life?,omers do not evenly react to the same rewards, a fact that draws retailers to identifying segments that share a common preference. The present study adopts a generational segmentation approach to identify differences in generational cohorts according to their attitude towards loyalty programs as wel作者: alliance 時間: 2025-3-24 15:31
Proceedings of the College Park Colloquiaice upgrade). Metaling accounting theory is applied as a moderator between product-free gift combinations and perceived risk. The experimental design method is adopted to create four different situations to collect data, and a total of 152 valid samples are collected. Analysis of variance (ANOVA) wa作者: Decongestant 時間: 2025-3-24 20:35 作者: inveigh 時間: 2025-3-25 03:08
Imke de Pater,Patrick Palmer,Lewis E. Snyderehavior that contributes to sustainable consumption. Thus, this study investigates consumer frugality and its relationship with brand attitude and purchase intention for green foodservice in an emerging market. A sample of 327 customers was taken from an icon ecological coffee shop in Ecuador. The p作者: Ataxia 時間: 2025-3-25 04:28
S. M. Larson,S. J. Edberg,D. H. Levy by examining the mediating role of self-image congruence and perceived product quality in the beer market. Thus, we make some significant contributions to the existing literature on BP by applying the BP concept to beer brands and by including the mediating role of self-image congruence, which has 作者: 異常 時間: 2025-3-25 10:45
S. M. Larson,S. J. Edberg,D. H. Levyaradigm shift. This subject has been gaining relevance among the scientific community, hence the importance of its study and the need to have an updated record of the work carried out at an academic level. Consequently, the aim of this paper is to perform a bibliometric analysis of publications on s作者: travail 時間: 2025-3-25 11:48 作者: 紳士 時間: 2025-3-25 19:41
https://doi.org/10.1007/978-1-4471-6347-3 hampered by difficulties in getting members to book online. The aim of this research is to explore the profile of the golf club members to identify the barriers to online booking, their implications for revenue management and the role of relationship marketing. Six in-depth interviews were conducte作者: 吸氣 時間: 2025-3-25 22:33 作者: 領先 時間: 2025-3-26 02:39 作者: 勉強 時間: 2025-3-26 05:57
https://doi.org/10.1007/10903490mographic characteristics of the three segments were also observed. Results indicate the highest potential of the “Mindful” segment for the retailers managing private labels, which also represent the largest cluster in the sample.作者: 博識 時間: 2025-3-26 10:26 作者: 即席 時間: 2025-3-26 13:52
Imke de Pater,Patrick Palmer,Lewis E. Snydermpirically demonstrated. The results suggest that green marketing strategies in emerging markets should consider consumer beliefs and values as they have an impact on purchase intention. Furthermore, the importance of brand attitude in guiding sustainable behavioral intention.作者: Commonwealth 時間: 2025-3-26 19:31
https://doi.org/10.1007/978-1-4471-6347-3s are built on quantifiable elements of participation (i.e.: likes, shares, and comments). The key implication of this research is that luxury hotels have considerable scope to improve their communications on social media, especially regarding the design and diffusion of messages that include affective components.作者: aqueduct 時間: 2025-3-26 21:37 作者: 下邊深陷 時間: 2025-3-27 03:01
Conference proceedings 2023 methodological approached have been used in these areas..This volume presents the proceedings of this 2023 NB&PL marketing conference in a collection of original, rigorous, and relevant contributions. .作者: WATER 時間: 2025-3-27 05:44
Conference proceedings 2023nd significant contributions from researchers around the world on marketing issues facing retailers, store brand managers and national brand managers...The two-day event covered a wide range of topics from varied fields including retailing, marketing, general business, psychology, economics and stat作者: 態(tài)學 時間: 2025-3-27 10:00
2198-7246 butions from a wide variety of areas.Discusses challenges to.The 2023 International Conference on National Brand & Private Label Marketing is a unique academic forum to present and discuss original, rigorous, and significant contributions from researchers around the world on marketing issues facing 作者: 本能 時間: 2025-3-27 17:09
Observing with Large Telescopes,51 customers from a panel attending one of the French retail chains. In addition, we used PLS-SEM to test the research model. The findings show that attitude toward PLBs plays a central role in converting non and occasional PLBs buyers into more regular buyers. Furthermore, theoretical contributions and managerial implications are developed.作者: aristocracy 時間: 2025-3-27 20:31
https://doi.org/10.1007/978-1-4471-6347-3d with golf club managers in Andalusia (Spain). The results show that the barriers to online booking are closely related to the customer profile of the golf club members. A relevant implication of the study is the importance of staff in the relationship with members and relational marketing as an effective marketing tool with this customer.作者: opportune 時間: 2025-3-27 23:17 作者: COM 時間: 2025-3-28 03:51 作者: Phonophobia 時間: 2025-3-28 09:42 作者: GUILE 時間: 2025-3-28 12:26
Fred Hoyle,Chandra Wickramasinghen and customer service. This study is amongst the first to examine the effects of relational aspects, from a peer-to-peer and peer-to-SNS perspectives, on the social ad value and the ensuing influence on price comparison propensity and the effects on customer retention in the region.作者: EXUDE 時間: 2025-3-28 15:33
S. M. Larson,S. J. Edberg,D. H. LevyP factors on brand equity in the beer market is fully mediated by self-image congruence and perceived product quality. Both self-image congruence and perceived product quality significantly affect brand equity. The BP dimension activity reveals the most substantial total effect, given its impact on 作者: Habituate 時間: 2025-3-28 21:02 作者: 矛盾 時間: 2025-3-29 02:33 作者: 眨眼 時間: 2025-3-29 03:45 作者: 煩躁的女人 時間: 2025-3-29 11:01 作者: 兩棲動物 時間: 2025-3-29 14:10
ks. The manuscript further delves into the distinct modes of fracture, namely, Mode I (opening mode), Mode II (in-plane shear mode), and Mixed Mode III (anti-plane shear mode), elucidating their behaviors and influences on laminated structures under various loading conditions. In addressing the fact作者: FECK 時間: 2025-3-29 17:32 作者: 小卷發(fā) 時間: 2025-3-29 20:08
oise ratio (SNR) conditions to ascertain the coding gain and diversity order afforded by the system. These asymptotic findings inform a power optimization scheme and offering formulas for optimal power transmission at the transmitting nodes. Moreover, an approximate assessment of the ergodic capacit作者: ingestion 時間: 2025-3-30 02:55
Sustainable Brands and Retail: A Bibliometric Analysiswas sparked. Interestingly, almost all the contributions refer to Jacques Lacan but highlight also many other relevant sources, academics, and psychoanalysts from France and from wider afield. One of the important findings of this compilation is that French psychoanalytic theory of the 1960s and the作者: jabber 時間: 2025-3-30 07:20
family and community together amidst divisive political conflict. This ‘emotional labor,’ which was often undertaken by women, was not just represented in but often performed through letters with their family members; these ego-documents thus need to be read as tools of this labor.作者: 詞匯表 時間: 2025-3-30 09:30
Modeling Heterogeneity in Choice Models, Household Level vs. Intra-household Heterogeneity in RefereOverview: 作者: 笨拙的你 時間: 2025-3-30 14:59
What Are the Main Levers to Convert Occasional and Non-buyers into Regular Buyers of Private-Label BOverview: