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標(biāo)題: Titlebook: Advances in National Brand and Private Label Marketing; Second International Francisco J. Martínez-López,Juan Carlos Gázquez-Ab Conference [打印本頁(yè)]

作者: FLAK    時(shí)間: 2025-3-21 18:28
書目名稱Advances in National Brand and Private Label Marketing影響因子(影響力)




書目名稱Advances in National Brand and Private Label Marketing影響因子(影響力)學(xué)科排名




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書目名稱Advances in National Brand and Private Label Marketing網(wǎng)絡(luò)公開度學(xué)科排名




書目名稱Advances in National Brand and Private Label Marketing被引頻次




書目名稱Advances in National Brand and Private Label Marketing被引頻次學(xué)科排名




書目名稱Advances in National Brand and Private Label Marketing年度引用




書目名稱Advances in National Brand and Private Label Marketing年度引用學(xué)科排名




書目名稱Advances in National Brand and Private Label Marketing讀者反饋




書目名稱Advances in National Brand and Private Label Marketing讀者反饋學(xué)科排名





作者: 山羊    時(shí)間: 2025-3-21 22:19

作者: REP    時(shí)間: 2025-3-22 02:54
The Understanding of Their Physical Nature, brand has a significant effect on perceived quality and purchase intention. However, the effect of naming strategies is not statistically significant on perceived quality and purchase intention. The interaction effect of packaging and naming strategies, in turn, positively influences perceived quality.
作者: agenda    時(shí)間: 2025-3-22 06:01

作者: 邪惡的你    時(shí)間: 2025-3-22 12:21

作者: 意見一致    時(shí)間: 2025-3-22 16:56
Leftovers of the Solar System Formation,name and a brand name that is independent from the retailer’s name. Findings show that negative publicity mainly has an influence on the PLB‘s image dimensions, but not on overall store image. PLB name type was found to be insignificant in most cases.
作者: Innovative    時(shí)間: 2025-3-22 18:53

作者: dialect    時(shí)間: 2025-3-22 21:58

作者: CAMEO    時(shí)間: 2025-3-23 02:06
https://doi.org/10.1007/978-3-540-32711-0stent for unrelated categories (chocolate and banking). These findings provide implications for retailers regarding the stretch ability of PL brand’s strategy across categories and across different PL quality tiers. The findings also provide insights into the potential to cross sell PLs in unrelated categories to current PL buyers.
作者: indenture    時(shí)間: 2025-3-23 06:59

作者: 使害羞    時(shí)間: 2025-3-23 10:25
Conference proceedings 2015and mature private labels. The contributions are organized according to the following themes: consumer behaviour, strategic decisions, branding, market trends and theoretical research. The book presents a collection of original, rigorous and relevant contributions from the 2015 National Brands and Private Label Marketing conference in Barcelona.?.
作者: discord    時(shí)間: 2025-3-23 14:02

作者: 慢慢流出    時(shí)間: 2025-3-23 21:19
Leftovers of the Solar System Formation,s do not make any reference to the retail store in which they are sold. Research findings suggest that the extended CBBE model introduced by Nam et al. (2011) and Ciftci, Ekinci, and Whyatt (2014) is more reliable and valid than Yoo and Donthu’s model for assessing PL. Theoretical contributions and managerial implications are discussed.
作者: 牛的細(xì)微差別    時(shí)間: 2025-3-24 02:00
Francisco J. Martínez-López,Juan Carlos Gázquez-AbPresents the latest research findings on the topic of national brand and private label marketing.Includes interdisciplinary contributions from a wide variety of areas.Highlights consumer behaviour aft
作者: magnanimity    時(shí)間: 2025-3-24 06:00
Springer Proceedings in Business and Economicshttp://image.papertrans.cn/a/image/149073.jpg
作者: insular    時(shí)間: 2025-3-24 06:59
Advances in National Brand and Private Label Marketing978-3-319-20182-5Series ISSN 2198-7246 Series E-ISSN 2198-7254
作者: BILL    時(shí)間: 2025-3-24 12:59

作者: 慢慢沖刷    時(shí)間: 2025-3-24 17:37

作者: 思想靈活    時(shí)間: 2025-3-24 22:19

作者: 溫和女人    時(shí)間: 2025-3-25 00:16
Comet/Asteroid Impacts and Human SocietyThese markets are often not homogenous as intra-national diversity has created a complex market place in many Western key markets. In this study, wine brand category choice for Chinese and South Korean consumers living in Australia was probed and contrasted with the choices of Caucasian consumers. T
作者: 察覺    時(shí)間: 2025-3-25 04:39

作者: 必死    時(shí)間: 2025-3-25 08:39

作者: Veneer    時(shí)間: 2025-3-25 12:08
The Comet Nucleus Tour (Contour),in the context of developing private label market. The study relies on qualitative methodology, i.e. its findings are based on 16 in-depth interviews with experts in the field of private label management. In order to achieve dual perspective experts were representatives from retailer and manufacture
作者: Calculus    時(shí)間: 2025-3-25 16:23

作者: 激勵(lì)    時(shí)間: 2025-3-25 21:17
The Understanding of Their Physical Nature,asing their sales. This paper analyzes the relationship between assortment size—in terms of number of Stock Keeping Units—and category sales level, differentiating between National brands (NBs) and Private Labels (PLs). In order to do this, a panel database containing information about weekly assort
作者: Contend    時(shí)間: 2025-3-26 02:31
Leftovers of the Solar System Formation,ng. This study examines the effect of retailers’ private label brand (PLB) negative publicity on PLB image, and retailers’ store image as a result of this publicity. Empirical testing was conducted to check this effect in two situations: a private label as a family brand extension of the retailer’s
作者: Expurgate    時(shí)間: 2025-3-26 04:17

作者: Abrupt    時(shí)間: 2025-3-26 09:16

作者: SLAG    時(shí)間: 2025-3-26 13:30
Leftovers of the Solar System Formation, examinations of brand equity in Private Labels (PL) are rather limited. This study aims to compare the validity of the two prominent CBBE models those introduced by Yoo and Donthu (2001) and Nam, Ekinci, and Whyatt (2011). In order to test the models and make this comparison, the study collected da
作者: 詞根詞綴法    時(shí)間: 2025-3-26 20:29
Astrophysics and Space Science Library—are offered with the private label brand. A model in which attitude towards the extension (ATE) mediates the impact of some antecedents—national brand preference (NBP), trust towards the retailer (T), fit (FIT), private label knowledge (PLK) and consumer innovativeness (INN)—impacting the intention
作者: 內(nèi)行    時(shí)間: 2025-3-26 21:53
Leftovers of the Solar System Formation,ver, in the academy, there is still no consensus on how to designate this phenomenon, as many terms have been used to describe it. The objective of this research is to provide elements that help to determine the most appropriate way to label this phenomenon through the review of more than 320 academ
作者: Chivalrous    時(shí)間: 2025-3-27 01:36

作者: GENRE    時(shí)間: 2025-3-27 06:51

作者: 千篇一律    時(shí)間: 2025-3-27 11:48

作者: antidepressant    時(shí)間: 2025-3-27 16:05
Wine Brand Category Choice and Confucianism: A Purchase Motivation Comparison of Caucasian, Chinese Overview:
作者: 西瓜    時(shí)間: 2025-3-27 20:45

作者: ANTE    時(shí)間: 2025-3-28 01:22

作者: Limpid    時(shí)間: 2025-3-28 02:35

作者: thwart    時(shí)間: 2025-3-28 06:14
A Cross Validation of Consumer-Based Brand Equity (CBBE) with Private Labels in SpainOverview:
作者: 簡(jiǎn)潔    時(shí)間: 2025-3-28 13:35

作者: Emmenagogue    時(shí)間: 2025-3-28 17:29
Impacts of the Production of Private Labels on Food Retailing and Its Suppliers in HungaryOverview:
作者: 假設(shè)    時(shí)間: 2025-3-28 20:53
Advances in National Brand and Private Label MarketingSecond International
作者: 談判    時(shí)間: 2025-3-29 02:21

作者: 遺留之物    時(shí)間: 2025-3-29 03:41
Improving Sales of Private Labels in Storessenschaftsstandort Deutschland nachhaltig zu st?rken, seine internationale Wettbewerbsf?higkeit weiter zu verbessern und Spitzenforschung durch Exzellenzinitiativen zu f?rdern. Diese sind bis ins Jahr 2011 mit 1,9 Milliarden Euro dotiert. Deutschland setzt bei der Forschungsf?rderung auf Potenziale
作者: Hot-Flash    時(shí)間: 2025-3-29 09:16

作者: 表被動(dòng)    時(shí)間: 2025-3-29 15:05
Buying of Private Labels Across Categories: How Far Is too far?tion against breaches, manipulations, or disruptions is critical. In an increasingly connected world, stakeholders must prioritize safeguarding these advanced systems. Emphasizing cybersecurity principles in the AIoT landscape is essential to realize its full potential without compromising security.
作者: Constituent    時(shí)間: 2025-3-29 18:57
Memory for Private Label Versus National Brand in Feature Advertisings between accuracy and efficiency. Overall, this research sheds light on the overlooked potential of ensemble methods in pill image classification, contributing a robust solution to enhance our understanding of their effectiveness in healthcare and pharmaceutical applications.
作者: 免除責(zé)任    時(shí)間: 2025-3-29 22:08
differ in their effectiveness at developing and employing strategies to improve their wellbeing. We end our discussion by arguing that policy makers should focus on enabling consumers to develop and employ effective strategies that improve wellbeing. We also discuss how these policies may need to co
作者: sultry    時(shí)間: 2025-3-30 02:47
Implementation of the Product Life Cycle Concept in Private Label Management: Focus on the Growth Sttraining, advocate for data privacy and security, and guarantee universal accessibility and affordability of digital technologies for all participants in the agriculture sector. Concrete suggestions encompass the extension of internet connectivity in rural regions, imparting instruction on digital p
作者: Hallowed    時(shí)間: 2025-3-30 07:50

作者: 松果    時(shí)間: 2025-3-30 09:12
ny of the perpetrators received lengthy prison sentences. Since the legal framework under which the philanthropic sector operates is ill-suited to controlling subtler forms of malfeasance, wrongdoing that flies under the radar has become widespread. A model is presented here that demonstrates how so
作者: 實(shí)現(xiàn)    時(shí)間: 2025-3-30 14:22

作者: 沒有貧窮    時(shí)間: 2025-3-30 18:44
ystems, which are known to exhibit positional errors statically and variable dynamic behaviour, on printed parts. This article addresses this gap by presenting methods and a case study assessment of a robotic system used for full-scale 3DCP. From a dataset of 1575 paths taken for a sample artefact,
作者: 值得尊敬    時(shí)間: 2025-3-30 21:42
Marketing Terminology Around Private Labelsnt error estimates between the regularized solution and the exact solution under two parameter choice rules. In Sect. 5.3, we consider the terminal value problem of determining the initial value, in a general class of time fractional wave equation with the Caputo derivative, from a given final value
作者: 種屬關(guān)系    時(shí)間: 2025-3-31 02:42





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