標(biāo)題: Titlebook: Advances in Digital Marketing and eCommerce; Second International Francisco J. Martínez-López,David López López Conference proceedings 2021 [打印本頁] 作者: CLOG 時間: 2025-3-21 17:21
書目名稱Advances in Digital Marketing and eCommerce影響因子(影響力)
書目名稱Advances in Digital Marketing and eCommerce影響因子(影響力)學(xué)科排名
書目名稱Advances in Digital Marketing and eCommerce網(wǎng)絡(luò)公開度
書目名稱Advances in Digital Marketing and eCommerce網(wǎng)絡(luò)公開度學(xué)科排名
書目名稱Advances in Digital Marketing and eCommerce被引頻次
書目名稱Advances in Digital Marketing and eCommerce被引頻次學(xué)科排名
書目名稱Advances in Digital Marketing and eCommerce年度引用
書目名稱Advances in Digital Marketing and eCommerce年度引用學(xué)科排名
書目名稱Advances in Digital Marketing and eCommerce讀者反饋
書目名稱Advances in Digital Marketing and eCommerce讀者反饋學(xué)科排名
作者: 正面 時間: 2025-3-21 23:52 作者: Medley 時間: 2025-3-22 00:45 作者: Debark 時間: 2025-3-22 07:45 作者: 堅(jiān)毅 時間: 2025-3-22 11:05
Challenges of Individualization017 in Poland (18%) and in 2019 in Czech Republic (28%). The most frequent problem in all V4 countries was that the delivery time of goods or services was longer than it was stated by the seller on the store’s website.作者: 嚴(yán)峻考驗(yàn) 時間: 2025-3-22 13:46 作者: 斜坡 時間: 2025-3-22 18:23 作者: Infuriate 時間: 2025-3-22 22:55
https://doi.org/10.1007/978-981-10-4023-8rences across supermarkets in terms of achieving those objectives. Results also suggested that retailers could do more in terms of enhancing customer interaction, intimacy, and impacts. The study provided direction on how retailers can better manage their social media contents to build profitable customer relationships.作者: 被告 時間: 2025-3-23 03:54 作者: 繁榮地區(qū) 時間: 2025-3-23 06:28
https://doi.org/10.1007/978-3-031-43114-2content creator’ content sovereignty. Through structured interviews, this study found evidence to suggest that TikTok’s influence on the content behavior of its creator exceeds that of brands. It continues to propose a conceptual model to validate the findings through an empirical research track.作者: ascetic 時間: 2025-3-23 11:13 作者: Enteropathic 時間: 2025-3-23 15:51
https://doi.org/10.1007/978-3-319-12598-5 a total of 1000 influencers in 10 different categories. Our findings will have implications across the marketing and information systems domains and, practically, will provide guidance for the many influencers who rely on the optimal reach of their videos as their source of income.作者: 補(bǔ)充 時間: 2025-3-23 20:04
Conference proceedings 2021rse set of digital marketing and eCommerce-related topics such as user psychology and behavior in social commerce, influencer marketing in social commerce, social media monetization strategies, social commerce characteristics and their impact on user behavior, branding on social media, social media-作者: Relinquish 時間: 2025-3-23 22:29
2198-7246 ides latest insights on developing business models for the dThis book highlights the latest research articles presented at the second Digital Marketing & eCommerce Conference in June 2021. Papers include a diverse set of digital marketing and eCommerce-related topics such as user psychology and beha作者: Cytokines 時間: 2025-3-24 04:59
https://doi.org/10.1007/978-3-030-76520-0Digital transformation; eCommerce research; Social web technology; Social commerce; Psychological and be作者: Immortal 時間: 2025-3-24 09:01 作者: 匍匐前進(jìn) 時間: 2025-3-24 11:13 作者: 暖昧關(guān)系 時間: 2025-3-24 18:45
Springer Proceedings in Business and Economicshttp://image.papertrans.cn/a/image/147833.jpg作者: 討好女人 時間: 2025-3-24 20:11 作者: outrage 時間: 2025-3-25 00:42 作者: 秘方藥 時間: 2025-3-25 03:27 作者: antecedence 時間: 2025-3-25 11:18
https://doi.org/10.1007/978-3-031-43114-2COVID19, TikTok has grown to over 800?million monthly active users and has catapulted itself in frontline media. However, the app has also shown to tightly control its infrastructure through its algorithm centric built, its approach to content censorship and active brand management. With that, TikTo作者: 等級的上升 時間: 2025-3-25 13:25
Monika Urbaniak,Michele Sanfilippocustomers’ intention to purchase was thoroughly examined in the literature. Nevertheless, the relationship between the intention to purchase and the intention to engage is still largely understudied. The objective of this study is to explore possible relationships between the components of the laten作者: 樂意 時間: 2025-3-25 16:56
Challenges of Individualizationlyze the metrics that make up social media engagement and their relationship with consumer’s purchase intentions. The variables examined in our study were the number of likes, comments, shares, followers, and respondents‘ purchase intentions. Data for this study were collected via the CAWI - compute作者: 結(jié)合 時間: 2025-3-25 21:13 作者: faculty 時間: 2025-3-26 02:19
John N. Gathegi,Ya?ar Tonta,Zehra Ta?k?n linked to this crisis, given its rise to fame during the same period. However, to date, very little is known about TikTok regarding the number of users or usage characteristics. While considered a Social Network Site (SNS) oriented toward a younger audience of kids and teens, we hypothesized that T作者: extinct 時間: 2025-3-26 05:07
Yurdagül ünal,Gülten Al?r,?rem Soydal“dark side” of social media (e.g., fake news and memes), the authors analyze the case of Corona beer. Web-users attacked this Mexican brand due to the link between its brand name and the Coronavirus. The case was analyzed via Twitter textual analysis. Results offer insights for both scholars and pra作者: 系列 時間: 2025-3-26 10:58
Trade Liberalization and Inhibition,e the health emergency, SMEs used social and digital media in a limited way as compared to traditional tools, such as printed material and client visits. In order to understand how the pandemic changed the digital marketing strategies adopted in B2B, we conducted a study on nine Italian SMEs. We col作者: 散開 時間: 2025-3-26 13:22 作者: Altitude 時間: 2025-3-26 17:09
William A. Vega PhD,Stipica Mudrazija PhDional and behavioral responses, and marketers have applied them to in-store strategies to stimulate purchases. However, in the last decades retailers are confronting a significant technological transformation and face the challenges to attract a digital consumer in an online setting. This work focus作者: rectocele 時間: 2025-3-26 23:36
Flávia Cristina Drumond Andradea landscape regarding monthly active user growth, academic research on TikTok’s secret to success is still scarce. This paper seeks to contribute to research by trying to identify how TikTok outperforms its rival with an advanced algorithm and inspire more academics to investigate the subject. A lit作者: 辯論的終結(jié) 時間: 2025-3-27 01:56
William A. Vega PhD,Stipica Mudrazija PhDof the identified German literature unveiled eighteen social media strategy frameworks, of which only three included the component of social media monitoring. This is in contrast to the English literature, where social media monitoring is evidenced in a large literature review. The research analyses作者: HALO 時間: 2025-3-27 05:49
https://doi.org/10.1007/978-3-319-12598-5ication badge. In the thumbnail, we look at the role of color characteristics and the inclusion of people, drawing on color psychology and the parasocial interaction phenomenon. In the video title, we look at the role of capital letters and emotional words, drawing on the elaboration likelihood mode作者: syring 時間: 2025-3-27 11:32 作者: affect 時間: 2025-3-27 16:41 作者: GOAT 時間: 2025-3-27 18:30 作者: 巧思 時間: 2025-3-28 01:19 作者: myalgia 時間: 2025-3-28 04:52
Brand Semiotics as a Tool to Create Stronger Viewer Involvement with Brand Visuals on Social Media,waiting closer examination. Botanists wentabout establishing their herbariums and paid much too little attention to the vegetation as a whole, or to the significance of useful plants for local populations. Zoologists, too, busied themselves with collecting and describing species. Anthropologists, on作者: 熱情贊揚(yáng) 時間: 2025-3-28 08:30 作者: 時間等 時間: 2025-3-28 12:53
Interactivity in Social Media: A Comparison in the Movie Studios Sector,g was the presentation of the Frank n. Spedding Award to a most distinguished colleague, Professor Georg Busch, Eidgenossische Technische Hochschule, Zurich. Prof- essor W. Edward hi"allace, University of Pittsburgh, recipient of the first Frank H. Spedding Award made the presentation to Professor Busch who t978-1-4613-3408-8978-1-4613-3406-4作者: 鐵塔等 時間: 2025-3-28 17:21
Digital Transformation Induced by the Covid-19 Pandemic,Earth Technology. A first and special event which the organizers hope to perpet- uate at future meetings was to announce the recipient of the rare earth prize, hereafter called the Frank H. Spedding Award. Governor Arthur A. Link, State of North Dakota, on behalf of the Selection Committee, presented Professo978-1-4613-3056-1978-1-4613-3054-7作者: 武器 時間: 2025-3-28 20:11
Fight Against Corona: Exploring Consumer-Brand Relationship via Twitter Textual Analysis,tress, or depression; or if you struggle to be productive while working from home..?.What You Will Learn.Efficiently organize your work day.Know when and how to seek a new project, company, or career.Take care of your body and mind in a software engineering context.Understand what contributes to job作者: 含糊其辭 時間: 2025-3-29 02:43
How to Leverage Digital Marketing in B2B: A Study on Italian SMEs During the Covid-19 Outbreak,ciety for Natural Philosophy. The bulk of the collection comprises 37 research papers which bear witness to the Truesdellian legacy. These papers cover a wide range of topics; what ties them together is the rational spirit. Clifford Truesdell, in his address upon receipt of a Birkhoff Prize in 1978,作者: 性滿足 時間: 2025-3-29 04:16 作者: 最低點(diǎn) 時間: 2025-3-29 09:06 作者: 煩擾 時間: 2025-3-29 11:37 作者: 慎重 時間: 2025-3-29 18:31
,Metrics of Engagement on Social Networks and Their Relationship to the Customer’s Decision-Making Pvance. Theoretical relevance is twofold: because it is good in itself to understand animals better, but this knowledge is then also of great importance for assessing ourselves. This brings up the practical rele978-3-031-60805-6978-3-031-60803-2作者: 簡略 時間: 2025-3-29 22:33 作者: Vital-Signs 時間: 2025-3-30 00:28 作者: essential-fats 時間: 2025-3-30 05:36 作者: BUMP 時間: 2025-3-30 08:51 作者: 門窗的側(cè)柱 時間: 2025-3-30 13:25 作者: 腐爛 時間: 2025-3-30 19:39 作者: medium 時間: 2025-3-30 23:45
Online E-Communication Channels: The Impact of CSR and Reviews on Purchase Intent,978-94-015-9289-5作者: BUOY 時間: 2025-3-31 02:05
Social Media in FMCG Marketing: Understanding How Supermarkets Use Facebook During the COVID-19 Pan978-0-230-28605-4作者: 是貪求 時間: 2025-3-31 06:46
https://doi.org/10.1007/978-3-030-59054-3for social media marketers to develop the inner meaning of visuals by placing consumers in a specific visual relationship with the visual. In doing so, the paper addresses the paucity of research on the semiotics of brand visuals and also provides a heuristic for social media marketers how to consid作者: cumber 時間: 2025-3-31 13:09 作者: defibrillator 時間: 2025-3-31 16:01
Monika Urbaniak,Michele Sanfilippok found to be negatively associated to the intention to share or like a brand’s FB content. Results also suggested it could be a good practice to avoid symbols and emoji’s in the advert’s primary text, and that trusted FB friends’ engagement behavior is positively related to the intention to comment作者: Indicative 時間: 2025-3-31 18:51 作者: Opponent 時間: 2025-4-1 00:24 作者: Emasculate 時間: 2025-4-1 05:18 作者: 喪失 時間: 2025-4-1 07:19
Brand Semiotics as a Tool to Create Stronger Viewer Involvement with Brand Visuals on Social Media,are in one way or the other significant for rainforests on other continents as weil. West Africa is a pioneer in both a good and a bad sense. This is reason enough to take a closer Iook at the history of moist tropical West Africa. Until recently, no one really seemed to be interested in the rainfor作者: Cloudburst 時間: 2025-4-1 10:11
,The Influence of Brands and Platform Mechanics on Creator’ Content Sovereignty on TikTok,d counseling needs of the rape victim are presented to prepare helping professionals to offer sensitive and skillful assistance to women who have suffered sexual assault. The interdisciplinary thrust of the book reflects our conviction that health professionals, police, and prosecuting attorneys mus
